Facebook Vice President on the "Explosion" of Video on the Platform

Leaders in media and advertising gathered Thursday night at the 64th Annual Ad Council Public Service Award Dinner. Cheddar's Kristen Scholer spoke with David Fischer, Vice President of Business and Marketing Partnerships at Facebook. Fischer says the explosion in video on social media is impacting the way people consume content on mobile devices. He expects content creators to become more focused on producing content for a mobile-first experience in the future. To date, Facebook has seen its biggest advertising opportunity in its News Feed, but sees an increasing opportunity in the Stories platforms, especially on Instagram. In response to Snap Founder Evan Spiegel's op-ed in Axios this week, Fischer says Facebook's focus is on its own platforms, and creating the experience that works best for people. Fischer says the future of Facebook is all about creating new ways for people to engage with content on its platform.

More In Business

Trump Cuts Off Colombia: “No More Payments, No More Subsidies”

President Trump announced Sunday that the U.S. will halt all payments and subsidies to Colombia.

Americans Rally Against Trump In ‘No Kings’ Protests

Millions of protesters flooded cities nationwide on Saturday for “No Kings” demonstrations denouncing what they call President Donald Trump’s authoritarian turn

Passports of Privilege: Inside the World of Citizenship by Investment

Chris Willis, Managing Partner at Latitude Group, on how high-net-worth families are unlocking global access through strategic citizenship planning.

Credit Scores Made Simple: Kikoff’s Cynthia Chen on a Smarter Path

Cynthia Chen, CEO of Kikoff, shares how their membership app helps users build credit with zero fees, no interest, and smart tools that make every point count.

Big Business This Week: All about the shutdown economy

We spoke to an economist about the impact of the shutdown on the U.S. economy

Sex is a big market for the AI industry. ChatGPT won’t be the first to try to profit from it

OpenAI has announced that ChatGPT will soon engage in "erotica for verified adults." CEO Sam Altman says the company aims to allow more user freedom for adults while setting limits for teens. OpenAI isn't the first to explore sexualized AI, but previous attempts have faced legal and societal challenges. Altman believes OpenAI isn't the "moral police" and wants to differentiate content similar to how Hollywood differentiates R-rated movies. This move could help OpenAI, which is losing money, turn a profit. However, experts express concerns about the impact on real-world relationships and the potential for misuse.

CNN Streams Its Way Back: $7 for Full Access

CNN is launching a new “All Access” streaming subscription in the U.S. on October 28th, priced at $6.99 a month, or just $69.99 if you sign up for a full year.

Tariffs Turn Ikea’s “Low Price” Promise Upside Down

IKEA is being forced to raise prices on some furniture in the U.S. as Trump‑era tariffs raise import costs.

Driverless Delivery Hits the Streets of Phoenix

Waymo and DoorDash are teaming up to pilot autonomous delivery in Phoenix, using Waymo’s self‑driving Jaguars to drop off DoorDash orders.

Trump and Putin to Meet in Hungary to Discuss Ukraine War

President Trump announced that he and Russian President Vladimir Putin agreed to meet in Budapest to discuss ending the war in Ukraine.

Load More