*By Britt Terrell* Facebook may have a very different understanding of its users' privacy concerns than the millions of people whose personal information was shared with dozens of device makers as part of the social media company's efforts to spread its network. "I think a lot of people have entered into agreements with Facebook without fully understanding the complete context of how this data can be used," said Damon Beres, executive editor at Mashable. "Facebook may say that someone signed their data rights away 10 years ago, but I don't think that anyone had the level of awareness about these privacy concerns that we have now." [The New York Times reported](https://www.nytimes.com/interactive/2018/06/03/technology/facebook-device-partners-users-friends-data.html) that Facebook shared users' personal data ー and the data of those users' friends ー with dozens of device makers over the last decade. The revelation that Facebook had for years shared this information raised new privacy concerns as the company was facing greater scrutiny stemming from the Cambridge Analytica data scandal. "I think it goes to show that Facebook has permeated a lot of how we use our devices without us really thinking about it," Beres said Monday in an interview with Cheddar. "So, these problems kind of keep springing up as people have more awareness of data privacy concerns." In response to The Times's report, Facebook's vice president of product partnerships wrote [a blog post](https://newsroom.fb.com/news/2018/06/why-we-disagree-with-the-nyt/) that said the revelations in the latest article are different from "past concerns about the controls over Facebook information shared with third-party app developers." That's what happened with Cambridge Analytica, a political research firm that gained access to the private data of 87 million Facebook users via a third-party app. There were no apps a decade ago when Facebook was trying to get its network into the hands of mobile users, according to Ime Archibong, the Facebook VP, so the company relied on partnerships with device makers, including Amazon, Apple, Blackberry, HTC, Microsoft, and Samsung. "All these partnerships were built on a common interest — the desire for people to be able to use Facebook whatever their device or operating system," Archibong wrote. Beres said that Facebook's users may not have shared those same interests, or had the same understanding as Facebook as to how their data would be used. "Facebook's natural defense is to be very literal, but I think we need to talk more about ethics and how people can actually naturally expect how their information is being used on these services," Beres said. For the full interview, [click here](https://cheddar.com/videos/facebooks-privacy-problems-continue).

Share:
More In Technology
Crypto Craze: Historic 2021 Campaign Paves Way for Continued Mainstream Adoption
Coming off a 2021 campaign where the prices of Bitcoin, Ether, and other cryptocurrencies reached unpreceded levels, Bitwise Asset Management CIO Matt Hougan and OpenNode Co-Founder & CTO João Almeida join Cheddar News' Crypto Craze: The Year of the Token to discuss the ways the crypto market can soar even higher in 2022.
Metaverse an Opportunity for Brands to 'Stay Refreshed' in Evolving Landscape
Howard Yu, LEGO professor of management and innovation at IMD Business School and author of "Leap: How to Thrive in a World Where Everything Can Be Copied," joined Cheddar to discuss the mania surrounding the concept of the metaverse. He particularly noted how companies in the retailing sector like Nike are leveraging it. "I think metaverse really opens up a window for brands to think about how can they, ongoing-wise, engage with the consumer, engage with the target audience, so their brand continues to stay refreshed in the changing environment," Yu said.
Year in Review: Best Tech Gadgets in 2021
2021 was no walk in the park for the tech sector. However, despite the industry dealing with worldwide chip shortage and supply chain crisis, many companies managed to push innovations forward. All these innovations are also expected to accelerate its coolness in 2022. Editor at Large at CNET Ian Sherr, joined Cheddar to discuss more.
Tornado's 'Learn and Earn' Program Rewards Educated Users
The mobile brokerage app, Tornado, says its the first investing platform that combines next-level tools and resources with hyper-tailored investing news. The more you engage within the app, the more intelligent of an investor you'll be, and the more you'll gain from the experience. 'Learn and earn,' the latest feature of the app serves to do just that, as it pays users to learn how to invest. CEO and co-founder of Tornado, Bernard George, joins Cheddar News to discuss.
A Crypto Christmas: Give the Gift of NTFs
Digital assets are the gifts that keep on giving, as they have the potential to make people serious cash if it's value increases over time. These gifts are ultimately just investments, in the form of art. Sunil Singhvi, chief business development officer at Rarible, joins Cheddar News to discuss.
Load More