*By Britt Terrell* Facebook may have a very different understanding of its users' privacy concerns than the millions of people whose personal information was shared with dozens of device makers as part of the social media company's efforts to spread its network. "I think a lot of people have entered into agreements with Facebook without fully understanding the complete context of how this data can be used," said Damon Beres, executive editor at Mashable. "Facebook may say that someone signed their data rights away 10 years ago, but I don't think that anyone had the level of awareness about these privacy concerns that we have now." [The New York Times reported](https://www.nytimes.com/interactive/2018/06/03/technology/facebook-device-partners-users-friends-data.html) that Facebook shared users' personal data ー and the data of those users' friends ー with dozens of device makers over the last decade. The revelation that Facebook had for years shared this information raised new privacy concerns as the company was facing greater scrutiny stemming from the Cambridge Analytica data scandal. "I think it goes to show that Facebook has permeated a lot of how we use our devices without us really thinking about it," Beres said Monday in an interview with Cheddar. "So, these problems kind of keep springing up as people have more awareness of data privacy concerns." In response to The Times's report, Facebook's vice president of product partnerships wrote [a blog post](https://newsroom.fb.com/news/2018/06/why-we-disagree-with-the-nyt/) that said the revelations in the latest article are different from "past concerns about the controls over Facebook information shared with third-party app developers." That's what happened with Cambridge Analytica, a political research firm that gained access to the private data of 87 million Facebook users via a third-party app. There were no apps a decade ago when Facebook was trying to get its network into the hands of mobile users, according to Ime Archibong, the Facebook VP, so the company relied on partnerships with device makers, including Amazon, Apple, Blackberry, HTC, Microsoft, and Samsung. "All these partnerships were built on a common interest — the desire for people to be able to use Facebook whatever their device or operating system," Archibong wrote. Beres said that Facebook's users may not have shared those same interests, or had the same understanding as Facebook as to how their data would be used. "Facebook's natural defense is to be very literal, but I think we need to talk more about ethics and how people can actually naturally expect how their information is being used on these services," Beres said. For the full interview, [click here](https://cheddar.com/videos/facebooks-privacy-problems-continue).

Share:
More In Technology
How A.I. is Reinventing Remembrance; Biodiversity of the Humboldt Current
On this episode of Cheddar Innovates: CEO of HereAfter AI discusses how artificial intelligence can be used to preserve family history and stories, and allow you to 'talk' to loved ones that have passed; Creator of the board game 'Travel Explore Discover' explains how she came up with the idea for this informative and educational board game, and how she's using the proceeds to give back to her community; Cheddar gets a look at Curiosity Stream's 'The Humboldt Current.'
How 'HereAfter AI' is Reinventing Remembrance
James Vlahos, Co-Founder and CEO of HereAfter AI, joins Cheddar Innovates to discuss how artificial intelligence can be used to preserve family history and stories, and allow you to 'talk' to loved ones that have passed.
Meta Stock Plummets as Facebook Loses Users for First Time; Zuckerberg Blames TikTok
Facebook parent Meta’s miss on Q4 earnings raised alarm bells amongst investors. The tech giant lost users for the first time as it invests a lot into the metaverse, its virtual realm, in the hopes that consumers will move their social media consumption there. The stock dropped around 25 percent on the report, and CEO Mark Zuckerberg chalked it up to people flocking toward apps like TikTok, even as his own platform attempts to make a big pivot to the metaverse future. "It's gonna take a long time to develop and it's gonna take a long time to bring to fruition," Rebecca Walser, president of Walser Wealth Management told Cheddar. "In the meantime, the world is moving on. We have a very short attention span, especially on social media, and we want the short little videos. And Tiktok has just taken off."
A Step Towards Meta's 'Metaverse Vision'
Just this week, Facebook's parent company Meta released an update for its 3D avatar creation on Facebook and messenger. This update is encouraging users of Instagram to create their virtual selves, and it is an early step towards making the metaverse vision a reality. David Ewalt, editor-in-chief at Gizmodo joins Cheddar News to discuss.
Advertising Leads the Way as Alphabet Beats Q4 Earnings Expectations
Google parent company Alphabet saw yet another successful quarter reporting its final earnings report for 2021 on Tuesday. The tech giant beat Wall Street expectations across the board with much of that success owed to not only the growth of its cloud business, but also its multi-platform advertising. Joanna O'Connell, Principal Analyst at Forrester explains why advertising may be one of the keys to Alphabet’s future success.
Load More