Facebook Teaming Up with Lyft to Increase Outreach in Crises
Facebook is teaming up with organizations such as Lyft to make it easier to help people during a crisis. Now these companies can provide critical information, and services directly on the Community Help page. Lyft's Head of Social Impact Mike Masserman and Facebook's Social Good Product Lead Asha Sharma explain how this new integration works.
"We've seen the communities come together and use in a lot of different types of crises over the last year," said Sharma. "Now that we have organizations involved there's an opportunity to actually help people in a crisis get the services they need."
"In the wake of the hurricanes in Florida and Texas we formalized this program to provide people with free reduced rides to hospitals and shelters," said Masserman. "We think this is a great evolution of that program to make sure that more people and communities during times of crisis know these relief rides are available to them."
One month after its launch, new streaming venture CNN+ announced it was shutting down. Seth Schachner, the managing director of StratAmericas and digital business executive, joined Cheddar News to talk about the high-profile media flop. "That's a really, really different beast than what HBO Max is, which is video streaming, entertainment features," he said. “It's a tough sell when you really look at these things in the cold light of day as to whether or not they actually fit together."
Meta wants creators to make money from the metaverse, but it's going to take a large chunk of the cut. The tech giant is planning to keep nearly 50% of all digital asset sales within Horizon Worlds, the virtual reality platform that's considered an integral part of the company's unfolding metaverse. Rolf Illenberger, Co-founder and Managing Director of VRdirect, joined Cheddar to discuss why Meta is taking heat for this move, and what it could be doing as an alternative to help support creators, small businesses, and consumers.
