Facebook is launching a messenger app for kids. Bell + Ivy Co-Founder and CEO, Cynthia Johnson, explains how the social media giant is trying to gain more early adopters. The app, "Messenger Kids," allows children between ages six and 12 to send texts, messages, and videos to a list of parent-approved contacts. Facebook says there will be no advertising on this platform, and only data it will collect from the kids is their names. But still, some parents are concerned. Johnson says the best way to create customers for life is to get them when they are young. So while launching this app for kids in one way, Facebook is open to evolving it in new ways in the future, says Johnson. Facebook's advantage is the wealth of information it contains in its network, she adds.

Share:
More In Technology
Musk Says Twitter Is Losing Cash Because Advertising Is Down
Elon Musk says Twitter is still losing cash because advertising has dropped by half. In a reply to a tweet offering business advice, Musk tweeted Saturday, “We’re still negative cash flow, due to (about a) 50% drop in advertising revenue plus heavy debt load.”
First Amendment Group Sues Texas Governor Over TikTok Ban
A First Amendment group sued Texas Governor Greg Abbott and others on Thursday over the state’s TikTok ban on official devices, arguing the prohibition – which extends to public universities – is unconstitutional and impedes academic freedom.
Shopify Calculates Meeting Costs for Staff
We've all heard the phrase time equals money. Well, Shopify has rolled out a meeting cost calculator in efforts to encourage people to empty their calendars of those unnecessary meetings.
Load More