Facebook is launching a messenger app for kids. Bell + Ivy Co-Founder and CEO, Cynthia Johnson, explains how the social media giant is trying to gain more early adopters.
The app, "Messenger Kids," allows children between ages six and 12 to send texts, messages, and videos to a list of parent-approved contacts. Facebook says there will be no advertising on this platform, and only data it will collect from the kids is their names. But still, some parents are concerned.
Johnson says the best way to create customers for life is to get them when they are young. So while launching this app for kids in one way, Facebook is open to evolving it in new ways in the future, says Johnson. Facebook's advantage is the wealth of information it contains in its network, she adds.
Howard Yu, LEGO professor of management and innovation at IMD Business School and author of "Leap: How to Thrive in a World Where Everything Can Be Copied," joined Cheddar to discuss the mania surrounding the concept of the metaverse. He particularly noted how companies in the retailing sector like Nike are leveraging it. "I think metaverse really opens up a window for brands to think about how can they, ongoing-wise, engage with the consumer, engage with the target audience, so their brand continues to stay refreshed in the changing environment," Yu said.
2021 was no walk in the park for the tech sector. However, despite the industry dealing with worldwide chip shortage and supply chain crisis, many companies managed to push innovations forward. All these innovations are also expected to accelerate its coolness in 2022. Editor at Large at CNET Ian Sherr, joined Cheddar to discuss more.
The mobile brokerage app, Tornado, says its the first investing platform that combines next-level tools and resources with hyper-tailored investing news. The more you engage within the app, the more intelligent of an investor you'll be, and the more you'll gain from the experience. 'Learn and earn,' the latest feature of the app serves to do just that, as it pays users to learn how to invest. CEO and co-founder of Tornado, Bernard George, joins Cheddar News to discuss.
Digital assets are the gifts that keep on giving, as they have the potential to make people serious cash if it's value increases over time. These gifts are ultimately just investments, in the form of art. Sunil Singhvi, chief business development officer at Rarible, joins Cheddar News to discuss.
Carlo and Baker preview President Biden's address to the nation as Omicron becomes the new dominant Covid strain. Plus, Trump gets booed for getting his booster and the White House gets a new puppy.
