*By Conor White*
After losing $136 billion in market cap in less than a week, Facebook is looking for ways to reinvigorate its outlook at a time of slowing ad revenue growth, [continued fallout](https://cheddar.com/videos/facebook-stock-crushed-after-disappointing-earnings) from the Cambridge Analytical data privacy scandal, and the [latest revelation](https://www.nytimes.com/2018/07/31/us/politics/facebook-political-campaign-midterms.html) Tuesday that it's detected attempts to influence this November's midterm elections.
"It's been a long 2018 for Facebook," said Madison Malone Kircher, an associate editor at New York Magazine. "Which brings us to the one thing Facebook is doing right, and that's the Stories platform. It works really well on Instagram, which Facebook owns, and they've really been trying to push to make it work on Facebook."
Instagram Stories has 400 million daily users, double the number of users of rival Snapchat, and Facebook has been trying to lure advertisers to the Stories platform.
Kircher said in an interview Tuesday with Cheddar that neither of the social media companies has figured out how to make user-generated stories on their platforms profitable.
"Snapchat, which is the creator of this style of posting, has also struggled with it," Kircher said. "They rolled out a new platform called 'Commercials' this week, which is similarly trying to figure out how to sell ads against this style of content."
In the end, Kircher said Facebook can push Stories to advertisers all it wants, but it won't be successful until it's popular with users.
"It's a two-fold problem Facebook has," Kircher said. "One, trying to convince advertisers to buy ads in this space, but first they have to figure out how to get us to use it."
For more on this story, [click here](https://cheddar.com/videos/facebook-pushing-stories-feature-to-advertisers).
Satellite radio giant Sirius XM has invested $75 million in SoundCloud, the music streaming and distribution platform known for its popularity among new artists.
Former champ De La Hoya has his sights set on a big win for the up-and-coming star Ryan Garcia in his Valentine's Day fight against Francisco Fonseca.
Three-in-ten U.S. adults have used an online dating service at some point in their lives, according to a new report from the Pew Research Center, which conducted the study in October.
Political ad spending will reach $6.89 billion this election cycle according to eMarketer, up 63.3 percent compared to the 2016 elections.
Ride-hailing service Lyft's annual loss more than doubled last year to over $2.6 billion, but the company claimed progress as revenue jumped 68 percent and ridership grew.
Geoffrey Colon and Aya Kikimova, Head of Brand Studio and Brand Studio at Microsoft Advertising, join Cheddar to discuss their new report that explores trends of the past and present that will impact the next decade.
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Check out the report [here](https://about.ads.microsoft.com/en-us/blog/post/january-2020/2020-vision-trends-to-define-the-next-decade).
Xenex Disinfection Services has offered to ship out its germ-killing robots free-of-charge. But first, the San Antonio-based company needs assurances that China will respect its intellectual property.
Cybereason's Chief Information Security Officer Israel Barak discussed with Cheddar about preparing for beyond the standard fears of hacking votes.
The exemption granted by the Department of Transportation allows the company to introduce its second-generation vehicle lacking a steering wheel, transparent windshield, mirrors, and gas and brake pedals.
COO Matt Bromberg discussed with Cheddar how more engaged players also mean more spending in an industry that relies on microtransactions within free-to-play games.
