*By Conor White*
After losing $136 billion in market cap in less than a week, Facebook is looking for ways to reinvigorate its outlook at a time of slowing ad revenue growth, [continued fallout](https://cheddar.com/videos/facebook-stock-crushed-after-disappointing-earnings) from the Cambridge Analytical data privacy scandal, and the [latest revelation](https://www.nytimes.com/2018/07/31/us/politics/facebook-political-campaign-midterms.html) Tuesday that it's detected attempts to influence this November's midterm elections.
"It's been a long 2018 for Facebook," said Madison Malone Kircher, an associate editor at New York Magazine. "Which brings us to the one thing Facebook is doing right, and that's the Stories platform. It works really well on Instagram, which Facebook owns, and they've really been trying to push to make it work on Facebook."
Instagram Stories has 400 million daily users, double the number of users of rival Snapchat, and Facebook has been trying to lure advertisers to the Stories platform.
Kircher said in an interview Tuesday with Cheddar that neither of the social media companies has figured out how to make user-generated stories on their platforms profitable.
"Snapchat, which is the creator of this style of posting, has also struggled with it," Kircher said. "They rolled out a new platform called 'Commercials' this week, which is similarly trying to figure out how to sell ads against this style of content."
In the end, Kircher said Facebook can push Stories to advertisers all it wants, but it won't be successful until it's popular with users.
"It's a two-fold problem Facebook has," Kircher said. "One, trying to convince advertisers to buy ads in this space, but first they have to figure out how to get us to use it."
For more on this story, [click here](https://cheddar.com/videos/facebook-pushing-stories-feature-to-advertisers).
Last spring, as false claims about vaccine safety threatened to undermine the world's response to COVID-19, researchers at Facebook found they could reduce vaccine misinformation by tweaking how vaccine posts show up on users' newsfeeds.
A report in the New York Times published Sunday called 'Inside Amazon's Worst Human Resources Problem' details the company mishandling paid and unpaid leave for some of its workers for more than a year and a half, following an email sent to Amazon founder Jeff Bezos from a new mother who works at a warehouse in Oklahoma, which then led to an internal investigation at Amazon. Seattle tech correspondent for the New York Times Karen Weise joined Cheddar News' Closing Bell to talk about her report and what the Amazon investigation found.
Facebook the company is losing control of Facebook the product — and of the carefully crafted image it’s spent over a decade selling despite problems like misinformation, human trafficking, and pervasive extremist groups on its platform.
Microsoft says the same Russia-backed hackers responsible for the 2020 SolarWinds breach continue to attack the global supply chain and have been targeting cloud service resellers and others.
Record electric vehicle sales last summer amid a shortage of computer chips and other materials propelled Tesla Inc. to the biggest quarterly net earnings in its history.
For nearly a decade, bitcoin evangelists have sought SEC approval for a bitcoin-linked exchange-traded fund (ETF) in order to attract more investors into the crypto space.
Netflix has posted sharply higher third-quarter earnings thanks to a stronger slate of titles. Those include “Squid Game,” the dystopian show from South Korea that the company says became its biggest-ever TV show.
China says its launch of a new spacecraft was merely a test to see whether the vehicle could be re-used.
Facebook says it plans to hire 10,000 workers in the European Union over the next five years to work on a new computing platform.
The shift from China to the U.S. has convinced some long-time bitcoin miners that renewable energy and crypto mining may actually be a better match for each other than expected.
