*By Conor White*
After losing $136 billion in market cap in less than a week, Facebook is looking for ways to reinvigorate its outlook at a time of slowing ad revenue growth, [continued fallout](https://cheddar.com/videos/facebook-stock-crushed-after-disappointing-earnings) from the Cambridge Analytical data privacy scandal, and the [latest revelation](https://www.nytimes.com/2018/07/31/us/politics/facebook-political-campaign-midterms.html) Tuesday that it's detected attempts to influence this November's midterm elections.
"It's been a long 2018 for Facebook," said Madison Malone Kircher, an associate editor at New York Magazine. "Which brings us to the one thing Facebook is doing right, and that's the Stories platform. It works really well on Instagram, which Facebook owns, and they've really been trying to push to make it work on Facebook."
Instagram Stories has 400 million daily users, double the number of users of rival Snapchat, and Facebook has been trying to lure advertisers to the Stories platform.
Kircher said in an interview Tuesday with Cheddar that neither of the social media companies has figured out how to make user-generated stories on their platforms profitable.
"Snapchat, which is the creator of this style of posting, has also struggled with it," Kircher said. "They rolled out a new platform called 'Commercials' this week, which is similarly trying to figure out how to sell ads against this style of content."
In the end, Kircher said Facebook can push Stories to advertisers all it wants, but it won't be successful until it's popular with users.
"It's a two-fold problem Facebook has," Kircher said. "One, trying to convince advertisers to buy ads in this space, but first they have to figure out how to get us to use it."
For more on this story, [click here](https://cheddar.com/videos/facebook-pushing-stories-feature-to-advertisers).
Humans are set to return to a place we have not been in nearly 50 years: the moon. NASA's Artemis program is expected to have astronauts back on the lunar surface by 2025. NASA says it will use what it learns on the moon to take the next giant leap - sending the first astronauts to Mars. The Artemis program also includes contributions from private companies like SpaceX, as well as academic research institutions like Georgia Tech. Georgia Tech professor of practice and former NASA astronaut Sandra Magnus joins Future of Space: Humankind's Leap Forward to discuss.
Global delivery service FedEx just received the first five of an order of 500 light commercial electric vehicles from GM's BrightDrop brand. Mitch Jackson, chief sustainability officer for FedEx, joined Cheddar to discuss the deployment of the EV600 delivery vehicles, if the new fleet will get the company to carbon neutrality by 2040, and how cost-effective they might be. "We've been working with electric vehicles for 10 years, and what we've find over that time frame is that we save over half of our operational and maintenance costs with the use of EVs over internal combustion engines, "Jackson said. "So they're economically viable."
Matt Faubion, Wealth Manager and Investment Adviser at Faubion Wealth Management, joins Cheddar to break down the pros and cons to gifting and receiving investments, like stock or cryptocurrency, as a gift this holiday season.
Trip.com is now adding Hopper's price freeze feature for its users. The feature will help travelers save money by protecting them from pricing volatility when booking their next trip. The company is the first online travel agency to partner with Hopper's B2B initiative, Hopper Cloud. Dakota Smith, chief strategy officer at Hopper, joins Cheddar News to walk us through the feature and how the company is addressing Omicorn concerns.
Ahead of the new year, award-winning journalist and TV anchor Soledad O'Brien and financial expert Jean Chatzky are teaming up to launch a brand-new podcast called "Everyday Wealth," aimed at helping listeners unlock their financial potential. O'Brien and Chatzky joined Cheddar's "Opening Bell" to discuss which topics to expect, as well as the importance of financial literacy. "I think what I'm good at is asking uncomfortable questions," said O'Brien, detailing how the podcast might stand out from others. "And sometimes when it comes to talking about money, a lot of those questions are uncomfortable."
As companies figure out how to adapt to the ever-changing COVID world, mergers and acquisitions are on the rise. A new report from PwC reveals 2021 saw the most megadeals, transactions of at least $5 billion, in the U.S. Colin Wittmer, PwC's U.S. deals leader, tells Cheddar how companies can set themselves up for deals success.
The last year saw a massive uptick in CEO turnover, with over 1,200 chief executives leaving their posts in 2021. According to a recent report from Challenger, Gray & Christmas, the main reasons cited were talent management, retention, hiring, and reimagining the workplace post-covid. Andrew Challenger, Senior Vice President, Challenger, Gray & Christmas, Inc. joined Cheddar's Opening Bell to discuss.
As supply chain issues continue to impact holiday shopping, many consumers are discovering that certain items are harder to find and are more expensive than in past years. However, secondary market platforms are one solution to that problem, offering shoppers an alternative place to find their favorite gifts. Jesse Einhorn, StockX senior economist, joined Cheddar to discuss how are platforms like StockX are a viable way for shoppers to avoid supply chain delays this holiday season.
