Facebook is no longer using red flags next to fake news articles according to a new report by Axios. Sara Fischer, Media Reporter at Axios, explains why the social media giant is shifting its strategy, and her outlook for the digital ad space in 2018.
"They've been radically transparent about things that aren't necessarily working," says Fischer. New research indicates when you flag something as being bad, it actually can make more people click more on that questionable content.
Looking ahead to 2018, Amazon is expanding its advertising efforts. Fischer says introducing customer service videos as part of this push for the digital ad market is a way to take advantage of this growing trend of content.
Apple this week removed a smartphone app called HKmap.live that was used by pro-democracy demonstrators in Hong Kong to track police movements, and Google dropped a smartphone game that lets users role-play as protesters in the city.
These are the headlines you Need 2 Know for October 10, 2019.
Mike Whitlatch, vice president of global energy and procurement at UPS, discusses the parcel service's investment in the new trucks burning cleaner fuel.
Fact or Fiction: Business owners and entrepreneurs need to scale their businesses to accommodate their where customers are now. Brian Fanzo, founder of iSocialFanz, breaks down this myth and explains why and how entrepreneurs can prepare for rapid expansion.
Lumos Helmet CEO Eu-wen Ding discusses the new high-tech helmet that offers front and rear lights, turn signals, and even technology that responds to your basic hand gestures.
These are the headlines you Need 2 Know for Tuesday, October 8th, 2019.
Leo Simonovich, global head of industrial cyber and digital security for Siemens Gas and Power, spoke with Cheddar about the evolving threat to utilities and other industrial sites.
The combined companies of Outbrain and Taboola will pool their resources to compete against Facebook and Google, says Adam Singolda, the founder and CEO of Taboola, who will run the combined company under the Taboola brand.
*From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.*
These are the headlines you Need 2 Know for Friday, October 4, 2019.
