Facebook is no longer using red flags next to fake news articles according to a new report by Axios. Sara Fischer, Media Reporter at Axios, explains why the social media giant is shifting its strategy, and her outlook for the digital ad space in 2018.
"They've been radically transparent about things that aren't necessarily working," says Fischer. New research indicates when you flag something as being bad, it actually can make more people click more on that questionable content.
Looking ahead to 2018, Amazon is expanding its advertising efforts. Fischer says introducing customer service videos as part of this push for the digital ad market is a way to take advantage of this growing trend of content.
Charles Schwab is reportedly planning a $26 billion purchase of TD Ameritrade in an unsurprising response to the industry's tectonic shift to zero-commission trading fees.
Volkswagen gets its first chance to show off its new electric vehicle, the ID. Space Vizzion, even as the California government boycotts the show over some automakers siding with the White House in a fight over emissions standards.
For PayPal, whose customers comprise both consumers and merchants, this deal for Honey, the browser extension that scours the internet for coupons, helps the company move up the funnel to discovery.
Part of the updates includes testing “publisher white lists,” which will allow brands to select which accounts that their ads are approved to run on. It also includes centralized ways to create publisher blocklists, set ad inventory filters, and get reports.
These are the headlines you Need 2 Know for Wednesday, November 20, 2019.
Blockchain analytics startup Elliptic has added XRP, the native currency of the Ripple payment network, to its risk management suite and identified $400 million in XRP transactions linked to illicit activity, including scams, theft and money laundering.
The Growing Renewable Energy and Efficiency Now (or GREEN) Act would add five years to the so-called investment tax credit (ITC) that provides an upfront subsidy to solar and offshore wind projects.
Despite reports of a rough launch from some reviewers, Jack Buser, director of games and business development for Google, couldn't be more excited for the system's future.
Brandon Krieg, CEO of Stash, welcomes the fintech ambitions of companies like Google and Amazon saying it will "help us all stay on our toes."
Aircam Chief Technology Officer David Hopkins talked with Cheddar about how the app will allow amateur and pro photographer alike to automate the image downloading, editing, and sharing process.
