Facebook Dropping "Disputing Flags" From Fake Content
Facebook is no longer using red flags next to fake news articles according to a new report by Axios. Sara Fischer, Media Reporter at Axios, explains why the social media giant is shifting its strategy, and her outlook for the digital ad space in 2018.
"They've been radically transparent about things that aren't necessarily working," says Fischer. New research indicates when you flag something as being bad, it actually can make more people click more on that questionable content.
Looking ahead to 2018, Amazon is expanding its advertising efforts. Fischer says introducing customer service videos as part of this push for the digital ad market is a way to take advantage of this growing trend of content.
Fintech company CurrencyWorks partnered with Enderby Entertainment on a new platform called Vuele featuring the actor Anthony Hopkins in a film called “Zero Contact.” But it won't be coming to theaters or streaming — it's an NFT. Cameron Chell, founder and chairman of CurrencyWorks and co-head of Vuele, joined Cheddar’s Closing Bell to provide some insight into how it all works. Chell described Vuele as the first-ever direct-to-consumer film viewing platform that incorporates NFT tech making the movie a digital collectible, not for mass-market viewing.
