While there's still doubt people will live their day-to-day lives fully virtual in the metaverse, marketing firm Blokhaus is giving skeptics a chance to take a closer look at the technology. The marketing agency hosted an exhibit called Block/Space from South by Southwest where Cheddar News senior reporter Michelle Castillo and senior field producer Chris Catalina spoke with Mark Soars, Blokhaus CMO and founder, and had their virtual avatars minted. Castillo also checked out augmented reality kicks at the Flex booth and NFT comics at Interpop, all on the Tezos blockchain ecosystem.
PLUS: American Eagle marks 30 NYSE years with a record stock high. CMO Craig Brommers discusses Gen-Z trends and collabs with Coco Gauff and Trevor Lawrence.
The Verge's Emma Roth joins Cheddar to discuss the iPhone 16, Apple Watch upgrades, all things Airpods and Apple Intelligence. But is it worth the hype? Watch!
The U.S. added 142,000 jobs in August, below expectations. The unemployment rate fell to 4.2%. The cooling job market raises chances for an interest rate cut.
