Eva Longoria — actress, director, advocate, mother, and wife — has been busy during the coronavirus pandemic like many adults. In her case, stay-at-home orders led her to spend more time at home, caring for her young son and cooking. Longoria said she has been lucky to be able to take this time away from her career, but recognizes that many people, especially women, have been struggling to juggle additional responsibilities with work outside of the home. Now she is encouraging women to find ways to protect their mental well-being..

"I am, of course, very privileged to be able to stay home and be with my baby. There are so many people that don't have that luxury and still have to go to work and still have to be in danger without PPE," Longoria said.

In addition to family duties, this summer the Desperate Housewives star emerged as part of a women-led ownership group behind Angel City, the new Los Angeles-based team in the National Women's Soccer League.

"It was really exciting because it was a venture capital group that is by women, looks for women. I mean, it's all-around a holistic approach to having representation," Longoria said.

The urge to be part of a groundbreaking moment, in sports and soccer history in particular, according to Longoria, was sparked by the U.S. Women's National Soccer Team, whose years of domination on the field was often coupled with demand for equal pay.

"We should have equal representation in government, in companies, in life, in media. So, this was a good way to exercise that," she said.

Longoria has long been recognized as an advocate and activist, and this year she was selected to be the host for the first night of the virtual Democratic National Convention.

"I wasn't there as a celebrity or as a famous person. I was there as an American. I was there as the daughter of a veteran, the daughter of a teacher, as a small business owner," she explained.

Now, Longoria has a new project underway: a campaign with Tillamook Creamery to draw attention to the country's agricultural needs, especially as food insecurity becomes a growing concern amid the pandemic.

"They're going to donate 10 percent of their sales, up to a donation of $1.6 million dollars, to the American Farmland Trust. That's to help farmers in many ways, whether it's protecting their farmlands, improving their farming methods, so many things," she said.

The actress, who admits to being a fan of the co-ops' ice cream, also noted the public campaign that encourages social media users to thank farmers and use the tags #AllForFarmers and #Sweepstakes. Tillamook will randomly select 10 lucky consumers to win a year's worth of free ice cream.

Share:
More In Culture
Actress Sophia Bush on 'Good Sam,' Conservation & Possibility of 'One Tree Hill' Reboot
Sophia Bush has a lot going on these days. She plays the title role in a new CBS medical drama, "Good Sam," which premieres onJanuary 5. She and former "One Tree Hill" co-stars Hilarie Burton-Morgan and Bethany Joy Lenz do a weekly podcast called "Drama Queens." Plus, she is working with Lenovo on a conservation initiative called Work for Humankind on Robinson Crusoe Island, off the coast of Chile. "I feel like I've been trying to convince big brands to do work like this forever, and Lenovo said, 'We're in!' And now this incredible conservation group and a local community will be supported by people who believe in purposeful travel, purposeful work," she told Cheddar.
Climate Change and its Impact on Weather Conditions
2021 has been a year filled with extreme weather conditions. Hundreds of thousands of people recently saw the effects of massive tornados that swept across six states. Now, experts say climate change could have played a major role. Jennifer Marlon, research scientist and lecturer at the Yale School of the Environment, joins Cheddar News to discuss.
Integrity Marketing Group Gifts $125 Million to its Employees
Integrity Marketing Group, nation's largest independent distributor of life and health insurance products, is showing its employees it cares. The company surprised its 5,500 employees with $125 million in cash payouts to those participating in the company's Employee Ownership Plan. Bryan Adams, CEO of at Integrity Marketing Group, and Steve Young, NFL Hall of Famer and chairman of the board at Integrity Marketing Group, join Cheddar News to talk about the announcement.
Pro Sports Scramble Over Covid-19 Omicron Variant
Anthony Tall, sports agent and president of Miracle Sports Agency, joins Cheddar News to talk about the challenges professional sports leagues are facing amid a surge in coronavirus cases across the U.S.
Pepsi Launches First-Ever NFT Collection
Todd Kaplan, Pepsi's Vice President of Marketing, joins Cheddar News to discuss the company's first-ever non-fungible token with its Pepsi Mic Drop genesis NFT collection.
Pricier Christmas Trees Reflect Great Recession-Related Supply, COVID Pressures
This year, consumers might not be as surprised by what's under their trees as by the trees themselves. Despite a tighter market for trees, Stew Leonard's was able to secure its entire stock of Christmas trees from a supplier in Quebec. But some prices jumped this year as a result of increased costs for shipping and labor amid the COVID-19 pandemic. Cheddar's Chloe Aiello reports.
Why We Love to Celebrate The Joker
Dr. Travis Langley, Professor of Psychology at Henderson State University, joins Cheddar Reveals to discuss why the Joker is widely considered the best villain of all time and a prevailing figure in pop culture and provides insight into the psychological and cultural reasons we find him so fascinating.
Why The Joker is So Revered; Diversity & Inclusion Efforts Among the Superhero Community
On this episode of Cheddar Reveals, Dr. Travis Langley, Professor of Psychology, Henderson State University, discusses why the Joker is widely considered the best villain of all time and a prevailing figure in pop culture and provides insight into psychological and cultural reasons we find him so fascinating; Jonathan Gayles Professor and Chair, Department of Africana Studies at Georgia State University, dissects the diversity efforts in representations of superheroes and villains in comics and Hollywood films; Cheddar gets a look at Curiosity Stream's 'My Comic Shop Country.'
Inclusivity & Representation Among Superheroes
Jonathan Gayles Professor and Chair, Department of Africana Studies at Georgia State University, joins Cheddar Reveals to dissect the diversity efforts in representations of superheroes and villains in comics and Hollywood films.
Load More