Facebook could use blockchain technology to overhaul its business model, giving users more control over how their data is used, said Joseph Lubin, the founder of the crypto platform Ethereum. Using a decentralized ledger would allow Facebook users to “store their own personal data in encrypted form” and decide which companies have access to their information, Lubin said. Giving users more control over their information could increase the quality of Facebook's data. “If you know that this data is protected well, you can put it on data markets and Facebook can potentially participate in those sorts of data markets,” Lubin said Monday in an interview with Cheddar. A new Ethereum-based system, uPort, is already providing this service. Users can store all of their data in a secure "wallet" that can be used to log in to other apps and make digital transactions. Last week, Cheddar [reported](https://cheddar.com/videos/facebook-plans-to-create-its-own-cryptocurrency) that Facebook may be building its own cryptocurrency, part of the social media company's exploration of how to use blockchain technology. For the full interview, [click here](https://cheddar.com/videos/ethereum-co-founder-joseph-lubin-2).

Share:
More In Technology
Lox Club Co-Founder Shares Tips for Valentines Day and Online Dating
Valentine's day is right around the corner and love is in the air....or right at your fingertips if you're on dating apps. Lox Club is the dating app that 'kind of hates dating apps.' If you're burnt out from awkward, cringe-worthy, and superficial dating app encounters, it might be time to join Lox Club. Austin Kevitch, CEO and co-founder of Lox Club, joins Cheddar News to discuss.
Elon Musk Gives Starship Update for First Time in Three Years
Elon Musk announced that he expects Starship to reach orbit in 2022. The SpaceX CEO delivered updates about the largest space vehicle to be constructed from its Texas facility. Jim Cantrell, CEO and co-founder at Phantom Space, joined Cheddar News to talk about the future of Starship. "I've always done wrong by betting against Elon," he said. "The one thing that I find very curious is it launches 100 metric tons into space, and last year, in the entire year, we launched 750. So, you know, with about seven launches, he could launch every satellite on Earth."
Tesla String of Recalls, California Discrimination Lawsuit Raises New Concerns
Amid a string of recalls for their electric cars, Tesla is also facing a lawsuit over workplace discrimination. The electric automaker is being accused by California’s Department of Fair Employment and Housing of a pattern of racial discrimination against Black workers. Caleb Silver, Editor-in-Chief at Investopedia, joined Cheddar News to discuss the numerous technical and safety issues that led to the recalls and the allegations of systemic racist abuse at its Fremont plant. "Tesla disputes these claims, but still you can’t avoid the pattern," he said.
Load More