Esports Bringing People Up Close and Personal With Virtual Reality Tech
*By Michael Teich*
Virtual reality will be revolutionary for esports, but the technology wont reach its full potential in gaming for awhile, said the VP and general manager of Intel's gaming division Frank Soqui.
“It’s very difficult to get VR into the hands of everyone to go use,” Soqui said Thursday in an interview on Cheddar.
Intel ($INTC) is bullish on the market for esports and has been an early supporter of professional gaming.
The company is the official technology partner of the NBA 2K League and has signed on for a multi-year sponsorship of the Overwatch League.
While Soqui thinks VR will continue to spread in the budding esports industry, he said exposing the tech to people first-hand will help them understand the full experience.
That's why Intel is depending on entertainment hubs like Dave & Buster's ($PLAY) to allow users to experience VR gaming.
“We’re looking for these location-based entertainment or destinations where people can go try out something," Soqui said.
“There’s a big audience draw for VR,” he added. “I think you’re going to see a new set of gamers get invited into this marketplace.”
Esports will have an estimated audience of 600 million by 2020, according to a [report by Deloitte](https://www2.deloitte.com/insights/us/en/industry/telecommunications/capitalizing-on-growth-of-esports-industry.html). The firm predicted that by that same year, the global esports market will generate $1.5 billion in annual revenue, largely driven by sponsorship and advertising.
For full interview [click here](https://cheddar.com/videos/intel-bullish-on-vr-in-esports).
Nike has initiated a lawsuit against athletic apparel retailer and competitor Lululemon over claims of patent infringement. The sneaker giant is claiming the technology in their rival's MIRROR home gym was patented back in 1983.
Adi Robertson, senior reporter at The Verge, joins Cheddar News to break down the battle between two NFT collections by Phunky Ape Yacht Club and PHAYC that are selling plagiarized Bored Ape Yacht Club designs.
Following the attack on the Capitol last year, several major corporations promised to no longer pour funds into the campaigns of Republican lawmakers who supported the January 6 insurrection. But not all have stood firm on their word. Among those that did keep to their promise were Nike, American Express, and Walgreens.
Maja Vujinovic, managing director of investment and advisory firm OGroup LLC, spoke to Cheddar about factors impacting the price of a Bitcoin. She attributed some of the drop-offs in the cryptocurrency's value to inflation and expects the space to continue being volatile. Vujinovic also stated that Bitcoin is here stay and will continue to expand, opening the door for legislators to establish regulation around cryptocurrencies.
Chris Johnson, CEO of Johnson Research Group, breaks down how the Feds decision impacts economic growth and highlights certain sectors within tech that offer a hedge on inflation.
Sandy Villere, Portfolio Manager, Villere Balanced Fund breaks down the major risks to the market and highlights sectors showing growth despite COVID-19 headwinds.
Stock closed at record highs on the first day of trading in 2022, kicking the new year off on a strong note. Tommy Mancuso, president and co-founder of the The Bad Investment Company, joined Cheddar to discuss his optimism for the year ahead, as well as the significance of Apple hitting the $3 trillion market cap mark.