Entrepreneur Magazine's "How to Succeed in 2018" Issue
Jason Feifer, editor-in-chief of Entrepreneur Magazine, discusses the December issue which focuses on how businesses can succeed in the upcoming new year.
The magazine notes the importance of appealing to new hires emotionally and personally. Jason says that this does not mean perks, as much as it means figuring out what employees feel they need to plan for their futures. We dig heavily into Feifer's own personal prediction for the new year - that truth and transparency are the most important parts of a company's culture. He adds that consumers want to use products or purchase from a company they can trust and ones they feel care about them.
Feifer also talks about the importance of design for entrepreneurs as direct-to-consumer companies rise in prominence. He speaks about "unboxing" - trends made popular by companies like "Apple" - which gives each company its own identity and feels personal for consumers.
Grove Collaborative’s CEO shares how the company is reinventing everyday goods with sustainability at the core and working toward a plastic-free future.
Atlanta Mayor Andre Dickens shares plans for affordable housing, community-led growth, and why private and public grocery stores could be key to food equity.
Tom’s Guide Editor-in-Chief Mark Spoonauer breaks down Apple & Amazon's latest product drops—what's hot, what's hype, and what really matters for users.
InnerPlant CEO Shely Aronov reveals how engineered crops like soybeans and corn emit signals when stressed—offering farmers early warnings to boost yields.
Payoneer CEO John Caplan discusses the implications of $100K H1B visa requirements—and how they could reshape tech talent, hiring, and U.S. competitiveness.