FitBit is a pioneer in wearable technology. But the company has recently shifted its strategy amid competition from the Apple Watch, and as the wearable market has failed to really see mass adoption. Cheddar's Hope King and Brad Smith explore the company's performance using E*Trade's innovative platform.
Adult wearable technology users in the U.S. is expected to grow nearly 12 percent this year, according to eMarketer. In a survey conducted by Cheddar, 18 percent said they own a FitBit compared to 27 percent who've said they own an Apple Watch. 47 percent of those surveyed by Cheddar say they don't wear any wearable technology.
FitBit has had an up and down year, with shares ranging between $5 and $7 a share. Overall, shares are down 17 percent over the course of the past year. The company did introduce its first smartwatch in 2017, and is looking to directly compete against the Apple Watch at a similar price point. Shares also hit a 52-week high in December during the holiday shopping season.
FitBit reports fourth quarter earnings after the Closing Bell Monday. Analysts expect revenue of nearly $590 Million, and to break even in profit.
Global internet speed is picking up. In 2017, world internet speeds increased more than 30%. Adriane Blum, Head of Communications at Ookla, a company specialized in broadband testing, network diagnostic applications, and data, was with us to discuss what's driving this improvement.
The Federal Communications Commission just killed net neutrality. The agency voted to repeal regulations that make the future of the internet and the way consumers use it a lot murkier. Andrew McCollum, CEO of Philo, an internet television company that recently introduced a streaming live TV service, joined us to share why he is worried about a world without net neutrality.
The wait is over for Taylor Swift fans. Tickets for T-Swift's "Reputation" stadium tour are officially on sale, and Ticketmaster is helping her fight the fraud bots. Together, the pair created an exclusive program called "Taylor Swift Tix.” Amy Howe, COO at Ticketmaster joined us to discuss how it not only helps the company and the artist, but also the fans.
Wikibuy is an automated shopping assistant that automatically does comparison shopping for users. Wikibuy is powered by the crowd of shoppers who use the Chrome extension. Currently, the extension is used by 1.5 million users.
The front page of the Internet, otherwise known as Reddit, is partnering with Microsoft to improve how you search. Reddit is working with Microsoft and their artificial intelligence technology to make search smarter for Bing users.
BlindLove is the newest dating app on the market that hides a users photo until the matches engage in conversation for an extended period of time. Federico Volinsky and Rembrandt Flores argue that BlindLove is a "love," app, not a dating app. The pair wants users to find meaningful relationships, not just another hookup.
Hello Alfred and real estate company Related have teamed up to offer unique butler services to the residents of Related buildings. Hello Alfred is a personalized assistant service that helps consumers gain back their freedom by handling groceries, dish cleaning, and whatever else you need.
At IBM, data scientists are aggressively recruited for, and yet, there is still a need at the company for more talent. For this reason, IBM is heavily investing in data scientist recruiting, education, and career opportunities.
This week Twitter rolled out a new feature called "Threads." This button makes it easier for users to create tweetstorms on the social platform. Symplegades Founder and CMO Ian Gertler explains how Twitter is introducing new ways to engage with its platform.
The Federal Communications Commission voted to rollback net neutrality rules on Thursday. The Webby Awards Executive Director David-Michel Davies responds to this announcement.
