FitBit is a pioneer in wearable technology. But the company has recently shifted its strategy amid competition from the Apple Watch, and as the wearable market has failed to really see mass adoption. Cheddar's Hope King and Brad Smith explore the company's performance using E*Trade's innovative platform.
Adult wearable technology users in the U.S. is expected to grow nearly 12 percent this year, according to eMarketer. In a survey conducted by Cheddar, 18 percent said they own a FitBit compared to 27 percent who've said they own an Apple Watch. 47 percent of those surveyed by Cheddar say they don't wear any wearable technology.
FitBit has had an up and down year, with shares ranging between $5 and $7 a share. Overall, shares are down 17 percent over the course of the past year. The company did introduce its first smartwatch in 2017, and is looking to directly compete against the Apple Watch at a similar price point. Shares also hit a 52-week high in December during the holiday shopping season.
FitBit reports fourth quarter earnings after the Closing Bell Monday. Analysts expect revenue of nearly $590 Million, and to break even in profit.
For 20 years Jdate has been helping people find love. The dating site facilitates over one million matches each month.
Forward is all about proactive versus reactive healthcare and at the center of it is founder and CEO Adrian Aoun. He joins Alyssa Julya Smith at Forward's Los Angeles location to talk about some of the benefits of Forward and how technology is being used to help with preventative healthcare.
If you are addicted to emotional shows like "This Is Us," you are not alone. And now, there is research to show why we love to cry and watch emotional TV.
Billionaire Tom Steyer is putting his personal fortune behind an effort to get President Trump out of office. Special counsel Robert Mueller has indicted 13 Russian nationals and three Russian entities for allegedly meddling in the 2016 presidential election. Coinbase users took to social media and Reddit to complain about glitches on the platform. Coinbase says the root of the problem is credit card processing managed by Visa. But, Visa says they didn't cause the problem.
Cheddar's weekly program "The Crypto Craze" tracks the latest trends in the cryptocurrency space. Cheddar Anchors Hope King and Brad Smith track the biggest movers of the week, and new ways investors might be able to capitalize on this market.
There's a new way to invest in Blockchain technology. Amplify ETFs launched a blockchain-based technology fund under the ticker "Blok" in January. Amplify ETF explains the opportunity he sees in this market, and responds to criticism facing one of the companies in this ETF's holding.
Coinbase users took to social media and Reddit to complain about glitches on the platform. Coinbase says the root of the problem is credit card processing managed by Visa. But, Visa says they didn't cause the problem. Russell Brandom, Reporter at The Verge, explains the implications of these problems on the platform.
Facebook's loss might be proving to be Google's win. Just as Facebook is tweaking its news feed to weaken the emphasis on news, Google is capitalizing on it by winning a big share of traffic growth that publishers are seeing on their platforms. Sara Fischer, Media Reporter at Axios, was with us to discuss big tech's play on the shifting news industry.
The UK is pinning the blame on Russia for the "PETYA" cyberattack that crippled firms, including FedEx and Merck. Stu Woo, Reporter at The Wall Street Journal, joined us to break down the implications of the claim.
Our series "Generation Trader" highlights the most compelling business stories that are moving the market while utilizing E*TRADE's innovative trading platform. In this episode Cheddar's Hope King and Baker Machado take a look at Tesla's performance.
