Lorne Brown, President of SintecMedia discusses the Disney/Fox deal and what it means for the future of the advertising industry. The $52.4 billion deal will see Disney acquire 21st Century Fox's international assets and its film and TV studios, expanding the media company's footprint across the industry. Brown says that this deal can only be a good thing for advertisers, noting that competition this will create for advertising heavyweights like Facebook and Google.

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US businesses that rely on Chinese imports express relief and anxiety
American businesses that rely on Chinese goods are reacting with muted relief after the U.S. and China agreed to pause their exorbitant tariffs on each other’s products for 90 days. Many companies delayed or canceled orders after President Donald Trump last month put a 145% tariff on items made in China. Importers still face relatively high tariffs, however, as well as uncertainty over what will happen in the coming weeks and months. The temporary truce was announced as retailers and their suppliers are looking to finalize their plans and orders for the holiday shopping season. They’re concerned a mad scramble to get goods onto ships will lead to bottlenecks and increased shipping costs.
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