The media exec points out that people will pay for sports content before they even pay for dinner. Discovery inked a $2 billion deal Monday to broadcast golf tournaments internationally, across platforms.
For the full interview, [click here](https://cheddar.com/videos/discovery-ceo-david-zaslav-on-bringing-pga-to-europe).
The esports organization is teaming up with Bumble, the women-first social and dating app, to bring together the team for competitive play in the shooter Fortnite.
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eMarketer reports U.S. esports ad revenues are expected to pass $200 million by 2020. Jimmy Mondal, host of Cheddar Esports, breaks down why it's so important for teams to bring on partners and why a website is crucial to building a fan base.
