*By Jacqueline Corba*
This summer season, CBD-infused beverages were among the hottest new drinks on the market. The drinks, said Dirty Lemon's CEO Zak Normandin, offer an alternative way for some to just chill ー sans alcohol, and sans the traditional marijuana-induced high.
"A lot of consumers are actually replacing ... an alcoholic beverage \[with this\]. So at the end of the day you've had a long day at work incorporating this product into your daily routine to just relax," Normandin, also a co-founder of the beverage company, told Cheddar's CannaBiz on Tuesday.
Dirty Lemon, which launched in 2015 with a charcoal-infused lemon-flavored beverage called a detox "elixir," introduced its first CBD drink this July. The new product sold out of the first batch, roughly 20,000 bottles, in only two days.
"It's been challenging for us to keep up with demand," Normandin said. "People want to experience it for themselves."
Normandin said the combination of ingredients in a ready-to-drink format is driving the success of his company's beverage products and his new CBD drink, which uses cannabidiol produced by cannabis brand [Beboe](https://cheddar.com/videos/the-hermes-of-marijuana-wants-to-bring-you-cannabis).
Dirty Lemon is just one example of many companies that want to capitalize on the benefits of this marijuana extract, which does not actually contain THC or produce a high.
"It's a very crowded field and there is a lot of competition," Green Market Report CEO and editor-in-chief Debra Borchardt told Cheddar Tuesday.
CBD maker Charlotte's Web went public on the Canadian Securities Exchange [last week](https://www.newcannabisventures.com/charlottes-web-ipo-and-secondary-offering-boosted-to-16-45-million-shares-as-underwriters-exercise-over-allotment-option/). Its products are sold in 2,700 retail locations and the company is looking to triple its annual revenue this year. Borchardt said the company has already been able to capture 14 percent of the market.
And investors are taking note ー the stock surged more than 13 percent Tuesday, its third day of trading on the public market.
This is only the beginning for CBD products on the market, Borchardt said.
"You're going to be seeing people buying CBD water, and they are going to feel good. It's a wellness thing."
For full interview [click here](https://cheddar.com/videos/dirty-lemon-adds-cbd-to-its-beverage-menu).
Actors Courtney B. Vance and Tosin Cole joined Cheddar News’ senior reporter Michelle Castillo at South by Southwest to talk about their new series “61st Street” on AMC. The show takes a look at the harshness of Chicago’s criminal justice system. When asked what he hopes the audience takes away from this show, Tosin Cole said, "Just some empathy and just showing a different perspective."
A recent survey from employment website Indeed and career growth platform Luminary found that at least half of women are considering a change to their careers over issues of unequal compensation and upward mobility as compared to men. Cate Luzio founder and CEO of Luminary, and Abbey Carlton, Indeed's global head of social impact, joined Cheddar News to talk about the study and working for women to push more self-advocacy. "I think the silver lining here is that women are in a moment where they can renegotiate the terms of work. And we're seeing that in this survey, women are thinking about what is my next step and what do I need in that next step. And compensation is right at the top of the list there,” said Carlton.
A new coalition called "Organizations For Pay Equity Now", or "OPEN" imperative, has launched with the goal of eliminating the gender pay gap among pre-IPO startups by 2027. More than 200 founders, CEOs and investors have already joined the coalition -- and it's only expected to grow. Emily Sweet, Lead of the OPEN imperative, joined Cheddar's Opening Bell to discuss the new coalition and how it plans to achieve these ambitious goals.
Netflix launching a test to let primary account holders pay an extra fee for users outside their households. This comes as the streaming giant grapples with illicit password-sharing with over 30 percent of all Netflix users sharing their password with at least one person, according to research firm Magid.
Pedro Palandrani, Director of Research at GlobalX joined Cheddar's Opening Bell to discuss.
Ukraine's Mariupol refuses to surrender to Russian forces, Supreme Court Justice Clarence Thomas was hospitalized, and a cyclist took on the Freedom Convoy in DC. Here is all the news you Need2KNow for Monday, March 21, 2022.
Neonvest is a platform connecting startups and entrepreneurs with experts in the VC space. The startup says it's in the process of raising a seed round of approximately $2.5 million from a mix of angel and institutional investors. Aakash Shah, co-founder of NeonVest, joins Cheddar News' Closing Bell to discuss.
Amazon closed its deal to buy MGM's many content brands for $8.5 billion, and Michael Pachter, a managing director at Wedbush Securities, joined Cheddar News to discuss the e-commerce giant's second-largest acquisition to date and how he thinks it will all pay off. "To make a movie today, you just can't even think about it for less than 30 million bucks, so 4,000 movies, I mean that's several billion dollars worth of assets," he said, noting how it would also add to Amazon's little-known ad-supported IMDb TV service. "I don't know that the IMDb TV guys actually talk to the Amazon Prime Video guys, but a lot of content, it makes the value of a Prime subscription much, much greater, and people are far, far less likely to churn even if they're only buying one package every three months."
