*By Jacqueline Corba*
This summer season, CBD-infused beverages were among the hottest new drinks on the market. The drinks, said Dirty Lemon's CEO Zak Normandin, offer an alternative way for some to just chill ー sans alcohol, and sans the traditional marijuana-induced high.
"A lot of consumers are actually replacing ... an alcoholic beverage \[with this\]. So at the end of the day you've had a long day at work incorporating this product into your daily routine to just relax," Normandin, also a co-founder of the beverage company, told Cheddar's CannaBiz on Tuesday.
Dirty Lemon, which launched in 2015 with a charcoal-infused lemon-flavored beverage called a detox "elixir," introduced its first CBD drink this July. The new product sold out of the first batch, roughly 20,000 bottles, in only two days.
"It's been challenging for us to keep up with demand," Normandin said. "People want to experience it for themselves."
Normandin said the combination of ingredients in a ready-to-drink format is driving the success of his company's beverage products and his new CBD drink, which uses cannabidiol produced by cannabis brand [Beboe](https://cheddar.com/videos/the-hermes-of-marijuana-wants-to-bring-you-cannabis).
Dirty Lemon is just one example of many companies that want to capitalize on the benefits of this marijuana extract, which does not actually contain THC or produce a high.
"It's a very crowded field and there is a lot of competition," Green Market Report CEO and editor-in-chief Debra Borchardt told Cheddar Tuesday.
CBD maker Charlotte's Web went public on the Canadian Securities Exchange [last week](https://www.newcannabisventures.com/charlottes-web-ipo-and-secondary-offering-boosted-to-16-45-million-shares-as-underwriters-exercise-over-allotment-option/). Its products are sold in 2,700 retail locations and the company is looking to triple its annual revenue this year. Borchardt said the company has already been able to capture 14 percent of the market.
And investors are taking note ー the stock surged more than 13 percent Tuesday, its third day of trading on the public market.
This is only the beginning for CBD products on the market, Borchardt said.
"You're going to be seeing people buying CBD water, and they are going to feel good. It's a wellness thing."
For full interview [click here](https://cheddar.com/videos/dirty-lemon-adds-cbd-to-its-beverage-menu).
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We take a look back at the amazing Asian American and Pacific Islanders who joined Cheddar News as they reflect on what AAPI Heritage Month means to them. Plus, Filipino-American entrepreneur Jelynn Malone talks all about Mostra Coffee and what makes it different.
Career opportunity platform Guild raised $175 million in a Series F round led by Wellington Management. Global media icon Oprah Winfrey also participated in the round, which comes just months after Guild was named one of Time's most influential companies. Guild partners with employers to help them offer education opportunities to their employees. Customers include some of the biggest companies in the world, including Walmart, Pepsi, and Disney. The startup's funding comes amid a historically tight labor market, with demand for workers remaining strong across the country. Rachel Romer Carlson, Co-Founder and CEO of Guild, joins Cheddar News' Closing Bell to discuss.
Day two of celebrations for Queen Elizabeth II's Platinum Jubilee are underway on Friday in the United Kingdom, as the country continues to honor the monarch's 70 years on the throne. While most of the attention is on the Queen, brands around the world are also hoping to use the cultural moment to get the attention of consumers with limited-edition Jubilee-themed products. The Centre for Retail Research estimated consumers will spend the equivalent of $510 million on Jubilee-related expenses throughout the celebration this weekend. Hilary Fordwich, global business analyst and British royals commentator, joins Cheddar News' Closing Bell to discuss.
Lagoona Bloo, a New York City-based drag queen, joined Cheddar News to talk about Pride Month and her music (that’s TOTALLY giving Britney vibes by the way). "Something that drag queens don’t really do is sing," Bloo said. “I wanted to create music that I loved as a kid." The artist also touched on the serious matter of the spate of anti-LGBTQ laws being enacted across the nation.
