Rafael Acevedo, Group Director for Diet Coke North America, explains the company's thinking behind its largest overhaul since the drink was introduced in 1982. Diet Coke is rolling out four new flavors for 2018.
Acevedo explains the company spoke to over 10,000 people, or "style seekers" as he calls them, who are seeking adventure and bold, new flavors in their lives. Acevedo says all packaging graphics are changing, and so far they're testing significantly better than the older ones.
Acevedo assures customers Diet Coke's original formula will not be changing. The no calorie beverage will be getting four new flavors: Feisty Cherry, Ginger Lime, Twisted Mango, and Zesty Blood Orange.
Orangetheory Brand President Lauren Cody on the fitness industry's shift from chasing aesthetics to prioritizing longevity and measurable health and wellness.
Peachtree Group CEO Greg Friedman breaks down the Fed's rate decision and the Senate's housing affordability bill and what it means for commercial real estate.
Nodi is giving kids a safe way to stay connected before they're ready for a smartphone. CEO Pascal Leonard Blum breaks down how the device works for families.
From coast to coast, gas prices are telling different stories. AAA's Aixa Diaz explains what's behind the numbers and what it means for American drivers.
AutoStore’s CPO Parth Joshi explains its new AI software layer designed to optimize warehouse robots in real time and unlock smarter, more efficient fulfillment
ROC CEO B. Scott Swann joins us live from the NYSE to discuss the company's IPO and how VisionAI is transforming facial recognition for defense and security.
