Augmented Reality Will Change Marketing as We Know It

Deloitte Digital CMO Alicia Hatch told Cheddar that the exploding adoption of mobile devices will drive consumers to embrace the value of AR in more of their everyday lives. "We've been in a mobile world for a while, but the number of devices, and the ubiquity of them, will allow us to have fewer barriers to entry to actually be using AR and have it threaded through our lives." For full interview [click here](https://cheddar.com/videos/deloitte-digital-cmo-on-the-role-of-ar-in-marketing).

More In Business

Mayor Andre Dickens on Fixing Housing, Feeding Communities, and Reimagining Atlanta

Atlanta Mayor Andre Dickens shares plans for affordable housing, community-led growth, and why private and public grocery stores could be key to food equity.

Big Business This Week: Protecting your 401(k) from market risks

Just because the stock market keeps going up, you might feel it’s a good idea to protect your 401(k) and other market investments.

30 years later, Pixar resurrects two-dimensional animation

Toy Story’s major achievement, much to the chagrin of the people who worked on it, was to kill American two-dimensional animation. Or was it?

Apple vs. Amazon: Which New Tech Products Are Worth Your Wallet?

Tom’s Guide Editor-in-Chief Mark Spoonauer breaks down Apple & Amazon's latest product drops—what's hot, what's hype, and what really matters for users.

The CEO Powering the Robot Revolution: Inside Leo Ma’s Vision at RoboForce

RoboForce CEO Leo Ma dives into the exciting future of robotics—from AI coworkers to everyday helpers—and what it means for humanity’s next big leap.

How the Charlotte Hornets Are Prioritizing Innovation with New Jersey Patch Partner, Judi Health

Shelly Cayette-Weston shares how the team’s partnership with Judi Health aims to boost community and redefine athlete and fan health access.

The Future of Farming: InnerPlant CEO on Smart Crops That Emit Optical Signals

InnerPlant CEO Shely Aronov reveals how engineered crops like soybeans and corn emit signals when stressed—offering farmers early warnings to boost yields.

How $100K H1B Visas Could Reshape Hiring

Payoneer CEO John Caplan discusses the implications of $100K H1B visa requirements—and how they could reshape tech talent, hiring, and U.S. competitiveness.

Inside the Fed’s Numbers: Sarah Foster on U.S. Economic Momentum

Bankrate’s Sarah Foster breaks down Q2's 3.8% U.S. GDP growth and what it signals in light of recent Fed data and broader economic trends.

Big Business This Week: Can the stock market just keep on going up?

Can the stock market just keep rising?

Load More