Tinder just announced it is testing a new feature in its app called "Feed." Barrett PR CEO Jeff Barrett, and Tribe.Fit CMO Murray Newlands, discuss how this feature might stack up against other dating apps in the field.
Tinder is testing "feed," which is supposed to help users learn more about potential matches. The feature will integrate posts from Spotify and Instagram on the platform. One of Tinder's issues is maintaining traction with its users. Newland says this could be a much bigger move by Tinder than one might think. Adding a feed makes Tinder much more like a social network, says Newlands.
Barrett says every social network these days needs to be leveraging video. Adding a feed is the play Tinder needs to make in order to monetize growth, he adds. Tinder's Feed is being tested in Australia, New Zealand and Canada.
A legal expert helps break down why Tesla shareholders are voting on Elon Musk’s historic pay deal – and why betting against Musk usually doesn’t pay off.
Chair Jerome Powell says the Federal Reserve only expects to cut rates once in 2024. But at least, as one economist says, ‘rate hikes are off the table.’
