Tinder just announced it is testing a new feature in its app called "Feed." Barrett PR CEO Jeff Barrett, and Tribe.Fit CMO Murray Newlands, discuss how this feature might stack up against other dating apps in the field.
Tinder is testing "feed," which is supposed to help users learn more about potential matches. The feature will integrate posts from Spotify and Instagram on the platform. One of Tinder's issues is maintaining traction with its users. Newland says this could be a much bigger move by Tinder than one might think. Adding a feed makes Tinder much more like a social network, says Newlands.
Barrett says every social network these days needs to be leveraging video. Adding a feed is the play Tinder needs to make in order to monetize growth, he adds. Tinder's Feed is being tested in Australia, New Zealand and Canada.
Adidas said it might have to write off the remaining 300 million euros ($320 million) worth of Yeezy shoes left unsold after it cut ties with rapper Ye, formerly known as Kanye West.
Ivanka Trump began testifying Wednesday in the civil fraud trial that is publicly probing the Trump family business, making an appearance she tried to prevent.
Walmart announced it's looking to create a calm morning shopping experience by turning TV walls to static non-moving images, silencing radios, and dimming store lights.
Biotech company Biogen lowered its full-year profit forecast, citing higher costs related to its purchase of drug maker Reata Pharmaceuticals as well as the launch of its Alzheimer's drug.
