*By Jacqueline Corba* The payment technology start-up Circle unveiled a new version of its Circle Invest app this week that let's retail investors in 46 states play in the crypto market. "We are one of the only places where you can purchase a series of seven coins," said Rachel Mayer, Circle Invest's product lead. "Bringing forth a rational approach to investing, and even longer term through automation is something we are really focused on at Circle Invest. Not only that, but explaining things in plain English." Users of Circle Invest's mobile app can invest up to $10,000 in [seven cryptocurrencies](https://www.circle.com/en/invest) including Bitcoin, Ethereum, Litecoin, and Zcash. Mayer said the firm's competitive pricing and transparency set it apart from other services like Robinhood and Coinbase. Transparency is an increasingly urgent issue for crypto traders as the Justice Department has opened an investigation into potential price manipulation of Bitcoin and other digital currencies, according to [Bloomberg.](https://www.bloomberg.com/news/articles/2018-05-24/bitcoin-manipulation-is-said-to-be-focus-of-u-s-criminal-probe) "This is exactly the type of behavior that we want to avoid," said Mayer. "We want consumers to get into the door and to really have a more savings and passive approach to investing over the long-term." For the full interview, [click here](https://cheddar.com/videos/how-circle-invest-is-looking-to-bring-crypto-investing-to-masses).

Share:
More In Business
Google's Head of Search Testifies at Antitrust Trial
Google's head of search testified at the company's trial Thursday as it started presenting its defense. The Justice Department in several states alleged that Google violated antitrust law to achieve its dominance in search.
Stretching Your Dollar: Understanding Your 401k Allocation
It's a benefit to have a 401k plan with your employer but it can also be stressful to decide how to best allocate your contributions. Michele Schneider, partner and director of trading research and education with MarketGauge.com, joined Cheddar News to explain which markets are best to invest in, depending on your age demographic.
Stretching Your Dollar: How to Deal With Finances in a Second Marriage
There is no specific formula or playbook for handling money with your spouse. Is it any different with a second marriage? Kelli Smith, director of financial planning with Edelman Financial Engines, joined Cheddar News to discuss what approach to take with finances with a new partner.
Load More