The electric vehicle space is booming with more industries and businesses looking to reduce their carbon footprints in an effort to help the environment. Chevrolet has been making plays in the EV market since the introduction of the Chevy Bolt EV in 2017 and seeks to expand its offerings to 30 models by 2025.

"We have a very methodical plan to launch these and the Bolt EV mid-cycle enhancement that we're doing, the upgrade of that, and the new Bolt EUV are the first next steps toward that," Jesse Ortega, executive chief engineer, told Cheddar.

The Bolt EUV touts the original hatchback design with an SUV flare and according to Ortega, it incorporates many new upgrades that customers felt would enhance the vehicle. Unlike previous models, potential Bolt EUV owners have the option to include a sunroof and upgraded adaptive cruise control.

While competition in the EV space expands, Ortega said Chevy looks to separate itself by being the affordable everyday option for the average American.

"There's a lot of people that are coming in and they're coming in at different segments but for us, we've got over 2 billion miles of EV use from our customers. We've got 100,000 customers that have purchased our vehicle," he noted.

While businesses have felt pressure from governing bodies globally to take steps toward reducing pollution, Chevy, in particular, has also felt pressure from its customer base. Customers, according to Ortega, are prioritizing the environment when making purchases but without sacrificing certain qualities.

 "They are looking for vehicles that allow them to not have to compromise their lifestyle, not compromise how they live, provide them desirable, provide them affordable, and provide them a driving experience that they value," Ortega said.

Share:
More In Business
Michigan Judge Sentences Walmart Shoplifters to Wash Parking Lot Cars
A Michigan judge is putting sponges in the hands of shoplifters and ordering them to wash cars in a Walmart parking lot when spring weather arrives. Genesee County Judge Jeffrey Clothier hopes the unusual form of community service discourages people from stealing from Walmart. The judge also wants to reward shoppers with free car washes. Clothier says he began ordering “Walmart wash” sentences this week for shoplifting at the store in Grand Blanc Township. He believes 75 to 100 people eventually will be ordered to wash cars this spring. Clothier says he will be washing cars alongside them when the time comes.
State Department Halts Plan to buy $400M of Armored Tesla Vehicles
The State Department had been in talks with Elon Musk’s Tesla company to buy armored electric vehicles, but the plans have been put on hold by the Trump administration after reports emerged about a potential $400 million purchase. A State Department spokesperson said the electric car company owned by Musk was the only one that expressed interest back in May 2024. The deal with Tesla was only in its planning phases but it was forecast to be the largest contract of the year. It shows how some of his wealth has come and was still expected to come from taxpayers.
Goodyear Blimp at 100: ‘Floating Piece of Americana’ Still Thriving
At 100 years old, the Goodyear Blimp is an ageless star in the sky. The 246-foot-long airship will be in the background of the Daytona 500 — flying roughly 1,500 feet above Daytona International Speedway, actually — to celebrate its greatest anniversary tour. Even though remote camera technologies are improving regularly and changing the landscape of aerial footage, the blimp continues to carve out a niche. At Daytona, with the usual 40-car field racing around a 2½-mile superspeedway, views from the blimp aptly provide the scope of the event.
Load More