When the San Francisco 49ers face off against the Kansas City Chiefs in Super Bowl LIV next Sunday, co-founder Jake Bullock wants Bay Area fans to pick hometown cannabis-infused Cann drinks to bring to viewing parties.

The company, which just announced it raised $5 million, hopes its cannabis-infused "social tonic" makes its way to football parties alongside alcohol or in place of alcohol, Bullock told Cheddar Friday.

Cann launched in California, so Bullock said there were only 600 places "where we can legally sell in the entire state. Compare that to alcohol, which is hundreds of thousands."

He said the company is looking to "change the way people socialize," by providing a social drink.

As the 'sober curious movement' continues to gain steam, Bullock sees an opening for Cann.

Consumers are "tired of having to drink alcohol to be social," he said. "What we do with Cann is we're starting to give folks a social beverage that's better for their bodies."

Bullock also hinted that the company has something "spicy" in the pipeline of beverage flavors coming later this year.

Share:
More In Culture
Gamified Relationship Wellness App for Couples Our.Love Launches on Valentine's Day
A new mobile app has launched just in time for Valentine's Day. Our.Love bills itself as an A.I.-powered, gamified, relationship wellness app for couples. The app is set in what the company calls the Coupleverse, a virtual world where each couple can build a virtual relationship home as they also build their real-world relationship. Founder and CEO Tal Zlotnitsky joined Cheddar to discuss how the app works. "The concept behind Our.Love is to give people the opportunity to understand where they stand in their relationship through very simple metrics that we provide within the app that will help them in real-time, see where they stand, see where their partner is, and be able to get closer together," he said.
Twitter's NFL Partnership; Platform Sees Increase Social Engagement Ahead of Super Bowl LVI
The Super Bowl is just 48 hours away and things are definitely heating up in the social media space, especially on Twitter. Fans across the country are quickly engaging in color commentary as they call it, and actively sharing their views on who's expected to take the big win, which players they are looking forward to seeing. Senior Sports Partner Manager at Twitter, David Herman, joined Cheddar to discuss more.
'Ghostbusters' Director Ivan Reitman Dies at 75
Director and producer Ivan Reitman passed away over the weekend at the age of 75. The filmmaker was the mastermind behind some of America's favorite films such as "Ghostbusters". Reitman’s family released a statement explaining how they are comforted by the lives he has touched through his films.
Food Network's Jeff Mauro to Pay Tribute to Guy Fieri at South Beach Wine & Food Festival
The 21st Annual Food Network and Cooking Channel South Beach Wine & Food Festival (SOBEWFF), is returning to Miami on February 24 with proceeds to benefit the future leaders of the hospitality industry. Lee Schrager, the founder and director of the festival, and Food Network star Jeff Mauro joined Cheddar News to discuss what ticket holders can expect, how the festival benefits students, and how Mauro will be paying tribute to fellow food celebrity, Guy Fieri, by hosting a charity auction dinner. "I mean there's nobody bigger, nobody more magnetic right now in the food space than Guy," Maura said. "I mean the guy had a Super Bowl commercial on last night. That's a dream of mine, so I'm one step closer there just by doing a tight 20 minutes at his tribute dinner."
Load More