"Team Bumble" is about to become Fortnite's first all-female pro team.
Gen.G is teaming up with Bumble, the women-first social and dating app, to bring the team together. The initial roster of "Gen.G Empowered by Bumble" (the team's official name) will include current members of the esport organization's Fortnite roster, including Kristen "KittyPlays" Valnicek, Madison "maddiesuun" Mann, Tina "TINARAES" Perez, Carlee "Carlee" Gress, and Hannah "Hannah" Reyes.
Bumble has also announced an individual partnership with Valnicek, who was hired as Gen.G's head of new gaming initiatives in October. Valnicek boasts a community of over 600,000 subscribers on YouTube and organizes her own network of women gamers and streamers, #TeamKitty.
This announcement came just weeks after the conclusion of the first-ever Fortnite World Cup. While the World Cup featured women in its Creative Cup and Pro-Am competition, not a single woman qualified for the 200 available spots in Solos and Duos competition, sparking a conversation about the question of gender equality in esports.
Gen.G CEO Chris Park said that they intend for their new partnership with Bumble to "strengthen platforms for women" and create "more inclusive, supportive environments in which all passionate esports athletes can compete and connect."
In addition to their partnership with Gen.G, Bumble has further ventured into the gaming sphere by adding a "gaming" badge for subscribers on the app's premium service, Bumble BFF. Users will be able to add the badge to their profiles and use it to filter matches. Gen.G and Bumble will also be co-developing merchandise for both Team Bumble and other Gen.G teams.
Gen.G currently fields rosters in "Apex Legends", "PUBG", "League of Legends", "Clash Royale", "Call of Duty: Black Ops 4", and Blizzard's Overwatch League, where the team competes as the Seoul Dynasty.
Exercise equipment maker Peloton is attempting to run away from a recent bout of controversy. CEO John Foley published an open letter to employees on Thursday after reports that said Peloton was pausing production of its Bike and Tread products, delaying the opening of a new U.S. factory, and considering job cuts. In the letter, Foley wrote that the information in the reports was 'incomplete,' 'out of context,' and not reflective of Peloton's strategy. Peloton's stock responded on Friday, with shares bouncing back after falling nearly 24% in the regular session on Thursday. CFRA Research's Director of Research Ken Leon joined Cheddar News' Closing Bell to discuss.
Home essentials maker Outlines announced its launch at the beginning of 2022, along with $1 million in pre-seed funding led by Social Impact Capital. Outlines says it is re-imagining how we keep our homes clean while also reducing plastic waste. The company's debut product, the Shower Liner System, is made of long-lasting materials, including easy-to-recycle plastic. Outlines co-founder and CEO Luke Young and co-founder and COO Megan Ceryanec joined Cheddar News' Closing Bell to discuss.
Simeon Siegel, managing director and senior analyst at BMO Capital Markets joins Cheddar News to discuss CNBC's report that Peloton plans to halt production, despite the company's CEO denying those claims.
Mona Zhang, states cannabis policy reporter at POLITICO Pro joins Cheddar News to discuss major factors that caused Canada's retail marijuana sales to drop last year.
Jackie Rotman, founder and CEO of the Center for Intimacy Justice joins Cheddar News to talk about why Facebook is banning ads by companies targeting women's sexual health but not ads catered to men.
The NCAA has updated its policy on transgender athletes, allowing each sport’s national governing body to make its own decisions for transgender participation. The new rule is in line with recent changes from the U.S. and International Olympic and Paralympic Committees. Joanna Hoffman, communications director of Athlete Ally, joined Cheddar News to discuss the potential impact of the new rule on the transgender community.
"Saturday Night Live" alum Will Forte is hosting the late-night comedy show this weekend alongside musical guest, Måneskin. Forte, who spent a decade working on the iconic NBC show, is currently starring in "MacGruber," the SNL-sketch-turned-movie that is now streaming on Peacock as a tv series.
TikTok recently announced that it is testing a paid subscription model. The news comes days after Instagram publicized a similar service. TikTok has made $2.3 billion from in-app purchases, but mostly through tips, in 2021, showing that its users may be open to spending money on the platform.
The NCAA voted to streamline their constitution at their annual convention on Thursday. Each of the three college divisions can decide how student-athletes can make money from outside sources but still restricts schools from directly paying its players.
If you are looking for a new job, you might want to start looking in a different city. A new report from indeed reveals how certain metro areas are seeing faster growth in job openings than others. Economist at Indeed Hiring Lab AnnElizabeth Konkel, joined Cheddar to discuss more.
