Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Legendary musician Louis Armstrong's many contributions to music and culture are on display at a museum built at his longtime Queens, New York residence. Regina Bain, executive director of the Louis Armstrong House Museum, joined Michelle Castillo and spoke with Cheddar News about the iconic trumpeter, the museum's background and history and displayed some historic artifacts from the musician's past.
With several high-profile divorces of longtime powerful couples in the headlines recently, Cheddar News highlighted the importance of protecting your assets after splitting up. Correspondent Janice Lieberman explained how figuring out finances before signing those papers is a must.