Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Hollywood's writers strike was declared over after nearly five months Tuesday night when board members from their union approved a contract agreement with studios, bringing the industry at least partly back from a historic halt in production.
Social media users take note: You won't be able to snap that fall foliage selfie at a popular Vermont spot. The town has temporarily closed the road to nonresidents due to overcrowding and “poorly behaved tourists.”
Actor David McCallum, who became a teen heartthrob in the hit series “The Man From U.N.C.L.E.” in the 1960s and was the eccentric medical examiner in the popular “NCIS” 40 years later, has died.