Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Esports team Gen.G and women-first social and dating app Bumble have announced an all-women Fortnite team, the first of its kind for both Gen.G and Fortnite esports.
The esports organization is teaming up with Bumble, the women-first social and dating app, to bring together the team for competitive play in the shooter Fortnite.
On this episode of 'Your Cheddar': how one entrepreneur leverages technology to build her brand and monetize her expertise, and the CEO and co-founder of Pillar joins the show to discuss how his platform helps others manage their student loan debt. Cheddar also hits the streets to ask New Yorkers how they would decide between easy money and spending quality time with their favorite celebrities.
Warnings per share fell from $1.87 from the third quarter of last year to $1.35, while analysts had expected a much lighter tumble to $1.75. Revenues were also $20.25 billio, short the $21.47 billion anticipated by analysts.
A full transcript of President Trump's statement from the Diplomatic Reception Room at the White House on Monday morning addressing the mass shootings that took place over the weekend.
Online video platforms like iQiyi, Tencent Video, and Youku Tudou are all increasing investments to create original programming to attract more customers.
Nothing says summer like s'mores over a fire. Katherine Sprung, owner of Squish Marshamallows, joins Cheddar to share how she started her business and how to land deals with big brands.
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These are the headlines you Need 2 Know for Thursday, August 1, 2019.
These are the headlines you Need 2 Know for Thursday, August 1, 2019.
All Star Code partners with companies like Google to teach boys and young men of color how to code. Christina Lewis, Founder and CEO of All Star Code, and Gary Coltrane, an alumnus of All Star Code, join Cheddar to discuss how teaching coding can open up someone's path to success.
