Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
These are the headlines you Need 2 Know for Thursday, October 3, 2019.
Boeing has begun providing financial compensation to hundreds of the bereaved loved ones of the two 737 Max planes that crashed in 2018 just months apart.
These are the headlines you Need 2 Know for Wednesday, October 2, 2019.
One man was shot in the chest with a live round by police in Hong Kong on Tuesday during widespread and violent protests that coincided with celebrations across China marking 70 years of the Communist state.
Newly-named Papa John's CEO Rob Lynch says the company won't be moving forward with meatless alternatives. His appointment in August to the top job at the pizza chain was cheered by investors, who cite his experience turning around sandwich chain Arby's.
Rep. Carolyn Maloney, the author of the pending Smithsonian Women's History Museum Act, told Cheddar that it's "difficult to empower women, if you don't even recognize them."
SpaceX, over the weekend, unveiled its new prototype spaceship: Starship. The ship is set to be the most powerful rocket in the world and is the latest development in the company's decades-long pursuit to facilitate interplanetary travel.
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.*
The latest tally represents about a 50 percent surge in illnesses and deaths since the CDC last took stock of the damage. As illnesses mount, regulators have stopped short of issuing a ban on vaping, recommending instead vape users abstain from vaping until the cause of the illness is identified.
As pressure mounts to detect and combat the spread of deepfakes, startups like Canny AI are embracing the technology and attempting to commercialize it.
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