Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Wisecrack has over 2.7 million subscribers on YouTube and seven podcasts. Jacob Salamon, co-founder and CEO of Wisecrack, breaks down the importance of community and shares tips to help creators improve their craft.
These are the headlines you Need 2 Know for Tuesday, October 8th, 2019.
Daryl Morey, the Houston Rockets' general manager, tweeted in solidarity with protesters in Hong Kong, which was met with an immediate backlash in China
After a month of controversy and hand wringing, the Batman spinoff is now the highest-grossing October release of all time after beating expectations with a record $96 million debut.
These are the headlines you Need 2 Know for Monday, October 7th, 2019.
*From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.*
Cinnabon President Kristen Hartmann talks with Cheddar about placement, delivery services, and its Cookie BonBites.
These are the headlines you Need 2 Know for Friday, October 4, 2019.
MGM Resorts International will pay up to $800 million to settle pending litigation with survivors of the 2017 mass shooting in Las Vegas, the company announced Thursday.
Hundreds of thousands of superfans are descending on Manhattan for New York Comic Con. Cheddar's Nora Ali caught up with Brian Mariotti, CEO of Funko, to hear what pop culture collectibles are in high demand this year.
.
