Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
As streaming services battle it out, technology and strategy consultant Michael Wolf says companies like Amazon and Apple, who can offer cross service bundles, will come out on top.
Cheddar spoke to Mike Massimino, former NASA astronaut and senior advisor for space programs at the Intrepid Museum, to get his take on films such as "Apollo 13" and "Gravity."
These are the headlines you Need 2 Know for Wednesday, November 13, 2019.
The Centers for Disease Control and Prevention appear to have made a breakthrough in its investigation of the vaping illness that has sickened more than 2000 and killed almost 40. While the cannabis industry and worried consumers are likely breathing a bit easier, many in the industry recognize the problem is more complicated than it seems.
A new study found that VC investment in startups with at least one female founder more than doubled to $46 billion in 2018 from $21.9 billion in 2017.
Stephanie Bruno, WW member ambassador, joins Cheddar to discuss how she balances raising a family and maintaining a healthy lifestyle.
The 'What's Your Warrior?' campaign is designed to introduce Generation Z to the diverse range of Army opportunities and build awareness among the country's youth.
Consulting and research firm Magid found people are willing to spend about $42 a month on streaming services, an increase from $36 last year. But they only want four subscriptions on average, down from six in 2018.
New research from the agency, released on Friday, examined lung fluid samples from victims of e-cigarette, or vaping, product use associated lung injury (EVALI) and found vitamin E acetate in 100 percent of samples from 29 patients across 10 states.
These are the headlines you Need 2 Know for Friday, November 8, 2019.
