Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
These are the headlines you Need 2 Know for Friday, November 29, 2019.
By one account, total holiday sales could cross $1 trillion for the first time ever.
Jerry Jones and his storied football franchise, the Dallas Cowboys, are giving to the needy through the Salvation Army over the holidays, and hoping the team gets going in its traditional Thanksgiving Day game.
The Wednesday before Thanksgiving is the perfect time to shop for deals in cannabis and cannabis-related goods according to Nicolas Juarez of Weedmaps.
These are the headlines you Need 2 Know for Tuesday, November 26, 2019.
PLUS Capital founder and managing partner Adam Lilling told Cheddar Monday that his company serves as a matchmaker that brings growing startups and celebrities together.
Airbnb launched Airbnb Cooking Experiences on Monday, which features more than 3,000 food-themed activities in over 75 countries.
'Frozen II' scored the highest global opening for an animated film over the weekend, bringing in $358 million and a snowstorm's worth of new records to add to Disney's already crowded mantle.
These are the headlines you Need 2 Know for Thursday, November 21, 2019.
The Marijuana Opportunity, Reinvestment, and Expungement (MORE) Act of 2019 passed through the House Judiciary Committee 24-10 on Wednesday.
