Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Here are the headlines you Need 2 Know for Friday, January 17, 2020.
Comcast announced more details about its upcoming service Peacock at a special investor presentation Thursday.
These are the headlines you Need 2 Know for Thursday, January 16, 2020.
Music has some new royalty after the Rock and Roll Hall of Fame announced its new class of inductees Wednesday, including four first-time nominees like Whitney Houston and Notorious B.I.G.
Former Detroit Lions legend Herman Moore joins Wake Up With Cheddar to talk about how he's giving back to veterans with a scholarship program by Ford-owned Quick Lane Tire & Auto Center.
Here are the headlines you Need 2 Know for Wednesday, January 15, 2020.
High Times Magazine, the prominent but struggling pot publication, is looking to shift away from its stoner reputation and focus on covering the broader culture as marijuana shifts to the mainstream, says CEO Stormy Simon, who just took the helm last week.
The head of the world’s largest fund manager, BlackRock, announced Tuesday that the company will begin accounting for climate change in its investment decisions.
Here are the headlines you Need 2 Know for Tuesday, January 14, 2020.
Cerebral, a startup hoping to close a healthcare gap by providing online consultations and prescriptions for mental health issues, is betting users are open to ordering medicine for anxiety, depression and insomnia through the mail.
