Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
As governments around the world consider how to monitor new coronavirus outbreaks while reopening their societies, many are starting to bet on smartphone apps to help stanch the pandemic. But their decisions on which technologies to use — and how far those allow authorities to peer into private lives — are highlighting some uncomfortable trade-offs between protecting privacy and public health.
Nike has teamed up with Good360 to donate 32,500 pairs of its Air Zoom Pulse shoes, specifically designed for healthcare workers, across the U.S. and in parts of Europe.
Companies across a wide swath of industries have found ways to give back to communities in their time of need amid the COVID-19 pandemic.
Carnival Cruise Lines says it plans to gradually resume cruising in North America in August, nearly five months after it halted operations due to the new coronavirus.
COVID-19 tests look for antibodies, which are proteins the body develops in response to toxic or foreign substances inside the bloodstream.
A new study out of a Paris hospital suggests nicotine may help prevent infection and serious illness from coronavirus — but doctors caution against picking up a smoking habit.
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
Star of 'All Rise', Simone Missick, talked about the unusual virtual season finale of the CBS drama that required a familiar technology during the coronavirus pandemic — Zoom.
A shortage of personal protective equipment is a critical problem for frontline medical workers and one of the toughest issues the organization is facing, said Thomas Tighe, CEO of Direct Relief.
NYC Mayor Bill de Blasio, in partnership with the City Council, announced his commitment to closing off up to 100 miles of streets to make more space for city dwellers during the coronavirus pandemic.
