Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
TodayTix rebrands to TomorrowTix to excite fans and workers about the return of Broadway shows.
A growing number of writers, performers, musicians, and podcasters who have turned to fan-direct services such as Patreon, Substack, and OnlyFans to make a living. This trend has only been amplified under quarantine, as media consumption has increased dramatically worldwide.
With cities wounded by days of violent unrest, America headed into a new week with neighborhoods in shambles, urban streets on lockdown and shaken confidence about when leaders would find the answers to control the mayhem amid unrelenting raw emotion over police killings of black people.
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
Minnesota authorities say the police officer who knelt on George Floyd has been arrested
Project Soulmate's founder Lori Zaslow sat with Cheddar to discuss rising popularity of online dating apps and the future of virtual dating.
Autotune was a staple in pop hits throughout the 2000s. T-Pain, Nelly, Daft Punk, and almost every major pop artist embraced the technology. But most of these famous tunes were actually using Autotune incorrectly. So who started this trend and how did something so despised become so popular?
Lauren Williams first day at the public relations and marketing agency was March 9. Her severance letter was dated May 8, less than two months later.
WarnerMedia's streaming service, which launched on Wednesday with 10,000 hours of content for $15 a month, now exists in a world no analyst could have predicted.
Cheddar's Michelle Castillo breaks down Pt. Pleasant's reopening plan. Beach-goers will have access to the beach beginning 5/29.
