Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
With caseloads continuing to rise, more school districts say they can’t safely bring students back in person, and will begin the school year online. Houston and San Francisco are the latest cities to say they’ll start virtually.
Travelers from 22 states are now being told to quarantine or face a heavy fine if they come to New York, as the Tri-State area worries about getting caught in a second wave of infections brought on by outsiders.
Arizona, Texas, and Florida are together reporting about 25,000 new coronavirus cases as new restrictions aimed at combating the spread of the pandemic take hold in the United States and around the world.
The Trump administration has rescinded a rule that would have required international students to transfer schools or leave the country if their colleges hold classes entirely online this fall because of the coronavirus pandemic.
Millions of people thrive in the American West’s deserts today, but not every is thriving. You’ve probably heard of droughts and wildfires in California, of groundwater drying up in Arizona, and of entire communities, like those on the Navajo Nation, that have been left without running water. The region is finally coming to terms with decades of infrastructure projects, coupled with using more water than nature can provide, as the threat of climate change moves in. Cheddar explains why the American West is running out of water.
Burger King has rebalanced the diet of some of the cows by adding lemon grass in a bid to limit bovine contributions to climate change.
Tina Tchen, president and CEO of Time's Up, provides insight into how companies can go about addressing inequities in the workplace.
California is rolling back its re-opening: by order of the governor, most indoor places where people gather will be forced to close as the state’s coronavirus caseload rises.
Authorities say "Glee" star Naya Rivera has been found dead at a Southern California lake.
California Gov. Gavin Newsom has extended the closure of bars and indoor dining statewide and has ordered gyms, churches and hair salons closed in most places as coronavirus cases keep rising.
