Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Jamal Henderson, chief content officer at the SpringHill Company, says Hollywood has more work to do when it comes to diversity. The producer, actor, and executive also emphasized artists bringing their best to help make it happen.
New York’s attorney general is suing the National Rifle Association, seeking to put the powerful gun advocacy organization out of business over allegations that high-ranking executives diverted millions of dollars for personal benefit.
Checkpoints in NYC, mansion parties in L.A., and the world's worst coronavirus outbreak in between. What went wrong in Beirut? Plus, the latest on the presidential race and why everyone, even Michelle Obama, is feeling bummed right now.
FBI agents including a SWAT team have raided the home of YouTube star Jake Paul.
U.S. testing for the coronavirus is dropping even as infections remain high and the death toll rises by more than 1,000 a day.
New data from online video analytics company Conviva showed overall streaming and connected device viewership was up 63 percent globally during the second quarter of 2020 compared to the same time last year.
The Lebanese government says it is putting an unspecified number of Beirut port officials under house arrest pending an investigation into how 2,750 tons of ammonium nitrate came to be stored at the port for years.
A catastrophe in a major Middle Eastern city: the latest on the twin blasts that rocked Beirut. Plus, Isaias leaves a wide swath of damage, knocking out power along the East Coast (including at Jill's). And Disney throws in the towel on its tentpole movie event of the summer.
A huge explosion rocked Beirut, inflicting injuries and damaging buildings in a large radius around the city's port.
Jay-Z’s entertainment company is partnering with Brooklyn’s Long Island University to launch the Roc Nation School of Music, Sports & Entertainment.
