Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Baker's back for one more day to talk with Carlo about the latest with the wildfires in the West, a hurricane coming in the Gulf, new swing-state polls, and more.
Sotheby's will host its first-ever hip-hop auction where iconic pieces like the Notorious BIG's king of New York crown and more than 20 love letters written by Tupac are up for sale. Cassandra Hatton, Sotheby's senior specialist, joined Cheddar to discuss organizing the event and what to expect from the auction.
Peter O'Reilly, the NFL's executive vice president of club business and league events, talked to Cheddar about the league's new approach to racial inequality issues this year.
No signs of relief as fires rage across the West; Fauci and Trump offer differing guidance for the fall; fans boo NFL players on season opener & what to do with your hands in a photo.
Americans are commemorating 9/11 with tributes that have been altered by coronavirus precautions and woven into the presidential campaign, drawing both President Donald Trump and Democratic challenger Joe Biden to pay respects at the same memorial without crossing paths.
The National Toy Hall of Fame has announced the 12 toys that are up for induction later this year.
America's Got Talent host and heart health advocate, Howie Mandel, joined Cheddar to discuss his ongoing fight in battling high cholesterol. Mandel has launched a website dedicated to providing heart health tips.
Actress Angela Kinsey joined Cheddar to discuss new "Office Ladies" podcast and production amid the coronavirus pandemic. Kinsey also talks partnership with Advil.
Carlo has some thoughts about the revelations in the new Bob Woodward book. Plus, fires turn the sky orange in San Fran, a tale of two retail sectors, Oscar inclusion & the NFL is back.
Wildfires are raging unchecked across parts of the western United States as winds sweep the region.
