Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
COVID-19 wreaked havoc on women entrepreneurs as already small gains in funding equity were wiped out in 2020, and 2021 projections look grim as well. Cheddar's Michelle Castillo breaks down what could be done to reverse the trend yet again.
Branden Chapman, the chief operating officer for The Recording Academy, spoke to Cheddar about the changes to the 63rd annual Grammy Awards as the latest show to change formats due to the pandemic.
You can’t separate classic New York City architecture from the fire escape. They’re all over.
President Biden tells the nation that July 4 is the goal for a return to normal. Someone paid $69 million for a jpeg. Anti-Semitism in sports. And why do bank transfers take so long?
Christie’s says it has auctioned off a digital collage by an artist named Beeple for nearly $70 million.
As Cheddar celebrates phenomenal women during March, we’re taking a second to highlight a few trailblazers who helped shape the world we live in through science and tech.
The pandemic is forcing women to leave the workforce in droves to care for family at home. Cheddar's Chloe Aiello reports.
Prince William says that his family is not racist, becoming the first British royal to speak out about accusations of bigotry made by Prince Harry and Meghan, his brother and sister-in-law.
Jill and Carlo look back on a year since the pandemic was declared, plus the latest on the stimulus, what's the deal with Roblox, and deepfakes get real.
Tiny homes have been promoted as the solution to all kinds of housing needs — an affordable option in expensive big cities and simplicity for people who want to declutter their lives. They are increasingly used as shelter for homeless people in other California cities, including San Jose and Sacramento, as well as nationally in Seattle, Minneapolis and Des Moines, Iowa.
