Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
The U.S. death toll from COVID-19 has topped 600,000, even as the vaccination drive has slashed daily cases and deaths and allowed the country to emerge from the gloom.
MacKenzie Scott, the billionaire philanthropist known for her impromptu multi-billion dollar donations to charities and racial equity causes, announced Tuesday that she has given $2.7 billion to 286 organizations.
The Girl Scouts have an unusual problem this year: 15 million boxes of unsold cookies.
A fourth COVID vaccine is on the scene, gun violence on the rise, and YouTube's new ad rule. Here's everything you Need2Know for Tuesday, June 15, 2021.
Sports remains one of the last things people are willing to watch live, which is making it lucrative for networks and streamers alike — and leagues are asking them to pay up.
J&J Contamination, New Israeli Government, Djokovic wins. Here are the headlines you Need2Know for Monday, June 14, 2021:
J&J Shelf Life, Pulse Nightclub Memorial, Consumer Prices Rise. Here is all the news you need to know for Friday, June 11, 2021.
Inmates at an Oklahoma prison began receiving special computer tablets this week.
Biden declares America's back, baby, a "ring of fire" eclipse, and how many oceans are there? Here is all the news you need to know for Thursday, June 10, 2021.
Biden and the GOP can't build consensus on infrastructure, COVID-19 vaccine testing coming to babies, and much more. Here is all the news you Need2Know for Wednesday, June 9, 2021.
