Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Anthony and Janique Edwards app EatOkra, one of the top 15 on Apple's App Store in 2021, is hoping to elevate Black-owned restaurants like Brooklyn's Kokomo. Cheddar's Michelle Castillo reports.
Cheddar recs "Dollface," "Murderville," "Your Honor," and "Chapelwaite" to stream this weekend.
As we celebrate Black History Month, Cheddar is highlighting prominent Black Americans carving their own history. now. Today we feature Rosalind Brewer, CEO of Walgreens.
Faces are freed in New York as mask mandates fall, Snoop Dogg buys Death Row Records, and an art security guard just couldn't help himself. Here is all the news you Need2Know for Thursday, February 10, 2022.
As we celebrate Black History Month, Cheddar is highlighting prominent Black Americans who are carving their own historic paths and trailblazing in their industries. Today we feature Dr. Kizzmekia Corbett.
Manufacturing in the U.S. is back, companies may not actually be planning to hit net-zero emissions, and TikTok bans deadnaming and conversion therapy. Here is all of the news for Wednesday, February 9, 2022.
Jane Campion’s gothic western “The Power of the Dog” led nominations to the 94th Academy Awards, where streaming services more than ever before swept over Hollywood’s top honors.
As we celebrate Black History Month, Cheddar is highlighting prominent Black Americans who are carving their own historic paths and trailblazing in their industries. Today we feature Greg Robinson, director of NASA's James Webb Space Telescope program.
New Peloton leader, ending mask mandates, and a lawsuit over the latest "Matrix." Here is all the news you Need2Know for Tuesday, February 8, 2022.
Spotify’s CEO says that while he condemned podcaster Joe Rogan’s use of racial slurs, he doesn't believe that cutting ties with the popular personality is the answer.
