Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Carlo and Baker discuss the fallout from Tuesday's election and the flashing warning sign for Dems ahead of the midterms. Also, a big 2A case at the Supreme Court, Aaron Rodgers has Covid and is in big trouble, and a first for the MCU.
It's the most wonderful time of the year, well at least for some people. Yes, it's true that the holiday season can often be a great time to spend with loved ones, but many are finding themselves more stressed out than usual. Michelle Chalfant, licensed therapist and host of the podcast 'The Adult Chair' joins Cheddar News to talk about what's got people stressed. For more tips on how to manage stress visit www.theadultchair.com.
As we move closer toward the end of 2021, many people have moved forward with their lives in an effort to put 2020 behind them. But it turns out, some people are still struggling with the pressures associated with a post-pandemic society. According to a new poll by the American Psychological Association, 32% of American adults are still stressed by the pandemic and it turns out, some of that may have to do with your job. Ted Guastello, chief strategy officer with AMFM Healthcare joins Cheddar News to discuss.
Citi and Getty Images are teaming up to create a new toolkit featuring diverse images. The goal is to offer marketers and companies the opportunity to feature authentic representation, culture, and identity in advertising. The 'Diversity, Equity, & Inclusion Imagery Toolkit' will be available in multiple markets around the globe, including the United Kingdom, Singapore, Mexico, and Hong Kong. Tristen Norman, head of creative insights for the Americas at Getty Images to talk about the partnership.
A new article in The Hollywood reporter is shining a light on the sexism and harassment female comics face in the stand-up community. It also points to the failed attempts women have had in the industry to gain the support of the #MeToo movement. Mona Shaikh, comedian and producer of 'Minority Reportz' at New York Comedy Festival was featured in that article and joins Cheddar News to talk about this issue.
Lucid Motors takes Cheddar News anchor Ken Buffa behind the scenes to showcase how their electric vehicles are made. They also shared when the luxury EVs will be delivered to pre-order customers.
Carlo and Baker discuss the election results across the country, including a Republican comeback in Virginia -- and possibly NJ -- plus the CDC gives the go-ahead for child vaccinations, Atlanta wins the World Series and more.
