Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Jenn Graham, Founder and CEO of Inclusivv, joins ChedHER to discuss how to navigate challenging topics in the workplace and have conversations on race, mental health, and allyship, and why leaders should keep empathy at the top of mind.
Alina Villasante, Founder and Designer of Peace Love World, joins ChedHER to discuss how she launched her lifestyle brand after a 17-year career in the aviation industry, what it's like growing her business alongside her daughter, and trends to keep an eye out for this holiday season.
A jam-packed Freitag pod with Carlo and Baker: new Covid hotspots, Kyle Rittenhouse trial, Belarus making trouble for Europe, red-hot housing market, and how to manage a PR crisis the right way.
On this episode of Cheddar Innovates: Yat Labs Co-Founder breaks down how a 'Yat' is changing the way people think about their online identities; Scythe Robotics CEO explains how it's bringing innovation to the landscaping industry with its autonomous, all-electric mowers; Founder of California Cowboy discusses how its creating clothing designed for creating in-person connections with others with features like a beverage pocket, bottle opener, and conversation cards; Cheddar gets a look at Curiosity Stream's 'Beyond the Spotlight' biography series.
Drew Clark, CEO and Founder of California Cowboy, joins 'Cheddar Innovates' to discuss how it is creating clothing designed for creating in-person connections with others with features like a beverage pocket, bottle opener, and conversation cards.
Cheddar gets a look at Curiosity Stream's 'Beyond the Spotlight,' a biography series about the intriguing people who capture our attention, fill our social feeds, and shape pop culture.
Naveen Jain, Co-Founder of Yat Labs, joins 'Cheddar Innovates' to discuss how a 'Yat' is changing the way people think about their online identities, and why artists like Questlove and G-Eazy are backing this idea.