Digital video is one of the most marketable tools for companies and individuals and YouTube is at the heart of the world of digital video. Popular YouTube channels can make millions of dollars a year in ad revenue, which has created a new brand of celebrity - the YouTuber.
YouTube influencers Brooke Miccio and Danielle Carolan join to share their tricks of the YouTube trade. Miccio says it's all about creating consistent and authentic content.
Carolan and Miccio also talk about the rising trend of shoppable video. Both of the YouTubers worked with Dote, an app that makes video content shoppable. They say that creating shoppable content really makes a difference for engagement, and also means more money in the bank for YouTube influencers.
Flooding in California, the FAA probes a near-plane collision at JFK, and Greta Thunberg is detained. Here is everything you Need2Know for Tuesday, January 17, 2023.
This week's releases include an album from Lukas Graham, the Bryan Cranston Showtime series "Your Honor," and a new Nintendo Switch game from the Fire Emblem franchise.
“Popeye’s Kid,” the child made famous on a meme for the classic side-eye on the now-defunct Vine, has been signed for a brand sponsorship agreement years later as a college football player.
The CEO of the King Center in Atlanta says she hopes to spur progress during this year's observances of Martin Luther King Jr. Day by helping more Americans personalize the struggle for racial equity and harmony.
